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Second Hand Trash, Chewing gum

Agency Network: 
Published/Aired: 
August 2010
Dublin City Council Print Ad -  Second Hand Trash, Chewing gum

Description

Print advertisement created by Publicis, Ireland for Dublin City Council, within the category: Food.

Caption

Free second hand gum.
Nobody wants your litter. Bin it.

Advertising Agency: Publicis QMP, Dublin, Ireland
Creative Director: Ger Roe
Art Director: John Kilkenny
Copywriter: Des Creedon
Photographer: Adrian Stewart
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Marlus Lau's picture

Nice campaign!

Marlus Lau
Activity Score 1808
Art Director at Editora O Estado do Paraná / Pós-graduação na Unicuritiba
Billoughsby's picture

Pleasant-looking. I think this story could be told in a way that would have more impact on the problem.

Billoughsby
Activity Score 5150
Art Director |

That's it.

Anonymous Author's picture

Hero images are strong, the rest of the execution is a little bit rubbish.

Anonymous Author
Activity Score 1541

Write a wise saying and your name will live forever – Anonymous.

http://www.anonymousauthor.co.nz
www.twitter.com/@anonauth

Guest's picture

very fun!!!

Guest
Miss Copywriter 22's picture

loving it !!!!

Miss Copywriter 22
Activity Score 175
Copywriter
tirthomitro's picture

well, erm... um

tirthomitro
Activity Score 2758
Creative Director at Grey Global, India |

they showed me a picture & i laughed
dignity has never been photographed

Guest's picture

me like this shit, me laughing, I wanz hamburger

Guest
MissCopywriter's picture

surprising headline "Free second hand gum"
but the wrap-up line is too straight forward to me

MissCopywriter
Activity Score 168
Copywriter at Leo Burnett & ARC Bangkok
jackmancer2017's picture

This is the best by far. They did something special with the visual here (gum outside). The other products are nothing different apart from being used. This one is great, others are good.

jackmancer2017
Dzsoi's picture

Good point.

Dzsoi
Activity Score 8532
Copywriter at junior copywriter
silvi's picture

A little weak.

silvi
Activity Score 4172
Copywriter
velle's picture

oooh, this wouldve been more effective as ambient, i think, but poster works too.

velle
Activity Score 1550
Copywriter
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