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Eye

Campaign
Agency Network: 
Published/Aired: 
March 2010
Like
22
Views
18522
DRL:  Eye

Description

Print advertisement created by The Greenroom, India for DRL, within the category: Public Interest, NGO.

Caption

Don’t treat Diabetes to your eyes.
Diabetic Retinopathy is the leading cause of blindness in the working population of the world. So, visit your doctor regularly aprotect your vision.

Advertising Agency: Greenroom Advertising, Mumbai, India
Creative Director: Maheindra Thakur
Art Director: Maheindra Thakur
Copywriter: Prasad Pradhan
Visualizer: Sachin Lambole
Account Head: Nikhil Ameer
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Axl's picture

great!

Axl
Activity Score 266
Paris
shitmonk's picture

heart is the most effective one imo

shitmonk
Activity Score 465
Adaddicted's picture

No comparison, clean campaign!

Adaddicted
Activity Score 3435
Art Director |

withalltherespects

Bangads's picture

The items could have been better chosen

Bangads
Activity Score 65
Copywriter at Copywriting
CurryJ's picture

I'm never going to see icecream the same way ever again.... :(

CurryJ
Activity Score 951
Copywriter |

================================================
I think; therefore I am

Misstree's picture

Somehow, the lines' just wrong...

Misstree
Activity Score 425
Copywriter |

.............................

Not all who wander are lost.

Misstree's picture

It should be "Don't treat your eyes to Diabetes"

Misstree
Activity Score 425
Copywriter |

.............................

Not all who wander are lost.

Phil Lestino's picture

Even that makes no sense.......what kind of a treat is diabetes? That would make asthma a really special treat, and Parkinsons the top prize.

Phil Lestino
Activity Score 1684
barbe's picture

Mistree, that line doesn't make sense with the visual - clearly the eyes are the treat

barbe
Activity Score 102
Dzsoi's picture

Totally agree. The visual is a conceptual mess, no line would fix it.

Dzsoi
Activity Score 8611
Copywriter
michelangelo's picture

abrook... bravo... excellento...

michelangelo
Activity Score 660
Phil Lestino's picture

It's like they thought of some nice pictures and then couldn't work out how to associate it with diabetes

Phil Lestino
Activity Score 1684
lucdesaulniers's picture

s*cks

lucdesaulniers
Activity Score 1145
raulbanderas's picture

nice art

raulbanderas
Activity Score 357
ek kanya's picture

photoshop work culd have been better

ek kanya
Activity Score 814

am an advertising junkie | read my flog at http://www.desicreative.com/forum

rolling.stone's picture

in thumbnail i found it pretty scary

rolling.stone
Activity Score 2741
Copywriter at Delhi , India |

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~ Quite obviously, I have gathered no moss ! ~

Dharmesh aka danny's picture

The ad is perfect as per the indian society, who react when they are on fire...
Good art and nice line...

Dharmesh aka danny
Activity Score 334
Copywriter at Post graduation diploma in advertising and public relation. Specialization in copy writing. |

Dharmesh Padia

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