Description
Print advertisement created by RitterSlagman, Germany for Don Limon, within the category: Food.
The juiciest fruits.
Creative Directors: Thomas Putnings, Christian Kutscheid
Art Director: Thomas Putnings
Copywriter: Christian Kutscheid
Photographer: Mariam Schindler
Post: Image Refinery
"The Juiciest fruits... all taste like rubber."
Interesting that the still life doesn't show limes, the only fruit that the client actually ships. Using a mafia 'don limon' who 'pulls the strings' for lime export. I wonder how the fruit pickers in the origin country would feel about that little metaphor.
the limes are front and center?
one has the sticker on it
Pardon my blindness and thank you Guest, I thought the round shiny things were apples. Can't even blame EU policy on lime shapes on this one. How embarassing. Pointage modified accordingly.
Yes, nice visual but lacks some sense in the idea.
Please be so kind and care to explain how this lacks sense.
Thank you,
Guest.
too juicy!
It actually makes sense, they're full of juice.
I like it, i just would like to see the fruits bigger.
Water balloons for fruits?????
Easy, the fruits gonna POP with juice & flava, got it. But I'm still left with a rubbery aftertaste. Image-wise what Cherrie said, make'em bigger, more plump.
Easy, the fruits gonna POP with juice & flava, got it. But I'm still left with a rubbery aftertaste. Image-wise what Cherrie said, make'em bigger, more plump.
Nice try. It just leaves a rubbery taste in my mouth.
It is a risky metaphor indeed. Perhaps if the balloons were white and the juice actually looked like juice might help. The image is engaging, nevertheless.
Good postings on very good blog i read this blog with very much interest it has got all the required stuff this is really a nice blog keep the good work going.
Good idee, gives me a juicy perception...
I feel this relies too heavily on the visual switch. As far as I can see, there's no link between the concept and the visual. It would work just as well to show real fruit. It is a very clever visual thought.
Cool idea and looks really nice, but when I see water balloons, I think water and rubber, not juice. It's really close to being strong, but something's off.
Latest Collections
