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Japanese

Campaign
Agency Network: 
Published/Aired: 
February 2010
Döhler:  Japanese

Description

Print advertisement created by D/Araújo, Brazil for Döhler, within the category: Transport.

Caption

Service Line Döhler. For all kinds of guest. For all kinds of hotel.
Döhler. Bed, bath and home.

Advertising Agency: D/Araújo, Florianópolis/SC Brazil
Creative Director: Alexandre Guedes
Art Director: Gustavo Luz
Copywriters: Eduardo Fagundes, Thiago Zandonai
Photographer: Walmor de Oliveira
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Highest Rated

Phil Lestino's picture

Don't understand what Service Line Döhler. For all kinds of guest. For all kinds of hotel.
Döhler. Bed, bath and home means or is selling...the people look like waxworks

Phil Lestino
Activity Score 1684
Phil Lestino's picture

Don't understand what Service Line Döhler. For all kinds of guest. For all kinds of hotel.
Döhler. Bed, bath and home means or is selling...the people look like waxworks

Phil Lestino
Activity Score 1684
xcreativity's picture

what?

xcreativity
Activity Score 2374

=== Looking for concept/art creative to form a team to work in independent advertising projects. ===

Alexandre Brito
Personal Page | Blog |

DanielDDB's picture

it does not make any sense

DanielDDB
Activity Score 53
Art Director at Bates Cosse Lagos, Nigeria
Shawali's picture

Reducing Asians to "a kind of people"? Seriously? Atrocious copy. We should create a Worst Ad of the Day" site. Just for this one.

Shawali
Activity Score 8440
Art Director at freelance visual creative/Paris, France |

No one cares about child labor, eye donation or saving the Earth: NO PSA!!! http://adsoftheworld.com/forum/135094

perromalo's picture

I don't get it. Could be the translation... but I don't like it anyway

perromalo
Activity Score 429
Creative Director at Mateo&co
Prime83's picture

I'm completely lost.

Prime83
Activity Score 497
Creative Director at Huella Publicidad
Sven Gali's picture

nice branding dignified photos

Sven Gali
Activity Score 845
Photographer
silvi's picture

??

silvi
Activity Score 4172
Copywriter
ek kanya's picture

racists? asians are all kinds of people?

ek kanya
Activity Score 814

am an advertising junkie | read my flog at http://www.desicreative.com/forum

Dev Kumar's picture

Maybe it sounds oaky in Portuguese.

Dev Kumar
Activity Score 834
Copywriter at Mumbai
Dzsoi's picture

This is a very thin idea if I get this right (all kind = all races).

Dzsoi
Activity Score 8611
Copywriter
Wordnerd's picture

don't get it. is there something to get? i mean except "even for asians/africans/indians". that's quiet offensive

i don't even get what their service is

Wordnerd
Activity Score 6692
Copywriter
LeroyChristian's picture

yeah i agree, im asian and quite offended

LeroyChristian
Activity Score 392
Other at Nanyang Academy of Fine Arts
guilherme10k's picture

It really makes sense in portuguese. But in English it sucks a little :D

guilherme10k
Activity Score 8
10Kz Estratégias de Comunicação
Geimima's picture

nice logo...

Geimima
Activity Score 824
Art Director at Trimedia Imaji |

life is a playground

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