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nemesis's picture

nice one

nemesis
Activity Score 767
Creative Director
S.M.Shaikh's picture

S.M. Shaikh

Nice idea as its a kids product but execution could have been more kiddish.

S.M.Shaikh
Activity Score 8
Creative Director |

S.M. Shaikh

mikelite's picture

i completely agree. they should've went the extra step & found a kid to color these in. you can tell it's an adult trying to scribble.

mikelite
Activity Score 1031
Copywriter |

http://mikelightman.com/blog

decadent_zero's picture

nice and cute campaign.

BUT. i agree with you guys, its not kiddish at all. its too damn obvious that the art director used the same squiggles on the first drawing (the one that looks like the 8 with two vertical lines colored purple) and changed the color and used it on this last one (orange by the dog's tail).

decadent_zero
Activity Score 18
Copywriter
Dexter's picture

nice

Dexter
Activity Score 32
Creative Director
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