Agency Network: 
Published/Aired: 
May 2015
Disque Denúncia Report Hotline:  Alien

Description

Print advertisement created by FCB, Brazil for Disque Denúncia Report Hotline, within the category: Public Interest, NGO.

Caption

The Sky looks more dangerous when someone releases a balloon.

Advertising Agency: FCB Brasil
Creative Directors: Daniel Japa, Fabio Moran
Art Directors: Felipe Gomes, Fabio Moran
Copywriter: Daniel Japa
Photographer: ArtLuz Studio
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damnson's picture

What???

damnson
Activity Score 11517
Copywriter |

An axe murderer of ads.

Arkadiusz's picture

I think it's about flying lanterns, which can cause fires

Arkadiusz
Activity Score 1275
Other at Agencja Reklamowa Anny Turkiewicz / Anna Turkiewicz Advertising Agency |

Anna Turkiewicz Advertising Agency
imagination powered by knowledge

@minas_mars's picture

I just don't get it.

@minas_mars
Activity Score 1814
Art Director at TBWA |

I'm gonna try say something positive

kleenex's picture

Nice fire, but confusing idea.

kleenex
Activity Score 58777
Web Designer/Developer
T.'s picture

Hot-air balloons are bad?

T.
Activity Score 1110

What's your ad telling the consumer?

Sarin's picture

Maybe flying lanterns I think.

Sarin
Activity Score 342
Graphic Designer at Chulalongkorn |

Don't question it. Just let it roll over you.

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