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Miniskirt

Campaign
Agency Network: 
Published/Aired: 
October 2010
Disco:  Miniskirt

Description

Print advertisement created by Y&R, Argentina for Disco, within the category: Retail Services.

Caption

There's always a disco close to you.

Advertising Agency: Young & Rubicam, Buenos Aires, Argentina
Executive Creative Director: Martin Mercado
Creative Directors: Mariano Pazos, Sergio Paoletta
Art Directors: Mariano Pazos, Hugo Ruck
Copywriter: Sergio Paoletta
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Ahmed Bahaa's picture

like this campaign

Ahmed Bahaa
Activity Score 408
Art Director at Saatchi & Saatchi |

Ahmed Bahaa
http://behance.net/bahaa

talkingisfree's picture

Nice

talkingisfree
Activity Score 2712
Art Director
AssassinX's picture

Very clever. Although it took me 5 seconds to understand the concept.

Like it.

AssassinX
Activity Score 1329
toffeeadman's picture

Love it!

This is my favorite of the three.

toffeeadman
Activity Score 7
Creative Director at Own
dievill's picture

Hermoso!!! Me recuerda a cuando vivía en Buenos Aires e iba a comprar al Disco de la esquina.

dievill
Activity Score 153
Creative Director at BBDO ECUADOR |

http://www.behance.net/diegovillalba

Guest's picture

Muy buena campaña. Una idea con una vuelta interesante, muy bien resuelta desde la dirección de arte.

Guest
eltintachina's picture

Muy bueno, el insight es perfecto y como lo contaron increíble

eltintachina
Activity Score 12
Copywriter at DRAFT FCB ECUADOR
Guest's picture

NICE!!
Really like the photo.

Guest
Guest's picture

What`s the point - it goes to show that shop is far away (you got to be abnormal freak, with long legs to get to the closest shop)

Guest
Guest's picture

I think it shows that you have so many Discos arround, that you will have less steps. And the way they show it was lengthening the legs.

Smart, like it.

Shenna.

Guest
Guest's picture

no need to make three identical ads.

Guest
lucdesaulniers's picture

LOL Looks like a fashion statement. You know, how far they go in Vanity ads in Photoshoping models.

lucdesaulniers
Activity Score 1145
Guest's picture

This is good! Instantly catches my attention...nice art direction

Guest
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