Batman

Campaign
Agency Network: 
Published/Aired: 
May 2009
DIRECTV:  Batman

Description

Print advertisement created by Leo Burnett, Colombia for DIRECTV, within the category: Media.

Caption

Watch it when you want to.

Advertising Agency: Leo Burnett Colombia, Bogotá, Colombia
Creative Director: Carlos Murad
Art Directors: Christian Duran
Copywriters: Christian Duran, Mauricio Sarmiento
Chief Creative Officer: Rodrigo Dávila
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Gualcor's picture

So ridiculous

Gualcor
Activity Score 978

--
Stay low, move fast. Kill first, die last. 1 shot 1 kill, not luck, just skill.
http://www.facebook.com/gualcor

jazarah's picture

agree!

jazarah
Activity Score 1262
Guest's picture

molto bono

Guest
Guest's picture

No van a dejar de usar nunca celebrities ni personajes conocidos no?

Guest
Guest's picture

Pues vos has dejado de mirar, oir, hablar de celebrities o personajes conocidos? Es parte de la cultura, no?

Guest
Guest's picture

Y que esperabas... son reconocibles para el público!

Guest
Ad_Man's picture

¿no crees que es justo utilizarlos cuando están vendiendo televisión y todos esos personajes?

Ad_Man
Activity Score 826

Think it for a while.
Then, in anytime, it will come to your mind as an idea.

monkeybross's picture

¿tienes una mejor idea?

monkeybross
Activity Score 18
brother
Guest's picture

Perdon, pero el producto es TELEVISION, que otra cosa ve uno en TELEVISION que no sean celebridades y personajes conocidos???
No critiquemos por criticar....

Guest
Guest's picture

i like it

Guest
Guest's picture

Something about these prints made me happy!

Guest
Guest's picture

Good execution for a simple concept. Winner!

Guest
Javier Ramírez's picture

Me gusta la idea, pero creo que la ejecución le resta mucho.

Batman en el día, ok...pero se pierde, no es una escena de alguna de las películas, al menos no una que se recuerde fácilmente...de hecho, no parece Gotham City.

Javier Ramírez
Activity Score 1243
Creative Director at Nexus BBDO |

Chief Creative Director Nexus BBDO

Guest's picture

Idea simple, buena ejecución buen trabajo de Leo Burnett

Guest
jonybeta's picture

Me gusta la idea, simple y al grano, se entiende, el arte esta bien resuelto. Lindo.

jonybeta
Activity Score 364
Art Director at Leo Burnett |

Jonathan Betancur
rockvertising.com
twitter.com/jonybeta

epoc.mak's picture

Bats now work in day light, the idea is there but could have been better

epoc.mak
Activity Score 90
Art Director |

Rattan Makkar

everartz's picture

it never came to my mind that they meant to show that batman is working in the daylight!
it should have been taken to a clearer level of such understanding... the idea is there and the retouching is good but its little vague.

everartz
Activity Score 7613
Art Director |

| everartz |

Guest's picture

did they just exchange the top of the empire state building to make it different? hahahahahah

Guest
Guest's picture

good idea. wats wrong?

Guest
asmara's picture

poor direction...poor visual...

asmara
Activity Score 62

Nature is the language, can you read?!

Guest's picture

wooo relly cool!
i got it in an instant!
very funny n intelligent :)

Guest
Jon-Paul Mountford's picture

Funny and clever.
faultless execution.

www.jpmountford.com

Jon-Paul Mountford
Activity Score 890
Photographer |

www.jpmountford.com

Guest's picture

Excelent, intelligent and Winner . Bravo Leo Burnett Colombia.

Guest
SandMan69's picture

I get it, but how does when you watch a film affect what happens in the movie?

Ok concept, but a lazy execution.

SandMan69
Activity Score 3890
Art Director |

Doin' it for the points

Guest's picture

Qué les importa a los creativos si les gusta o no a unos anónimos como nosotros, esto ya ganó un Clio.
Felicitaciones!

Guest
Guest's picture

Typically a big fan of LB, but it just wasn't strong enough for me. Too subtle.. they really could have ran with the concept of "batman during the day"

Guest
ranamaju's picture

Simply the Best! Once again proved, Best is always Simple.

ranamaju
Activity Score 12
Graphic Designer at eyedeaLAB. India.
Guest's picture

really nice! good concept!

Guest
Guest's picture

You gotta be a real nerd to understand this ad.

Guest
Guest's picture

tremendo trucho....pagarian derechos por los personajes????

Guest
Guest's picture

y que importa si de verdad Batman sale o no de noche eso es irrelevante lo ke importa en este kaso es ke el mensaje se entienda y asi es...ademas un personaje konocido es lo ke genera rekordación

Guest
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