Dice
Description
Don't worry sugar, there is life after "Fanta".
30% less sugar. No artificial colours. Great "Fanta" taste.
Creative Director: Mark Waites
Photographer: Jonathan Minster
I love it. different from those 'lighter' concepts with bottles in the air, wastebelts with new holes and alike stuff.
it's funny and attractive to look at.
great, funny, simple and well thought at the same time... I like my ennemy brothers ! And wish I could do the same.
great, funny, simple and well thought at the same time... I like my ennemy brothers ! And wish I could do the same.
very clever.
Very funny campaign! too bad it's not for a "Sugar-free" Fanta.. but then again - who cares
I think this one is my favourite. Still not keen on the font, though.
Remove Mother, UK, London from the credits,
all would comment this campaign as "Student Work"
®
®
ahem... this is not Cannes jury.
besides... a lot of unknown agencies got lots of credit here for their work and a lot of big ones got smoked. so you're wrong.
Mate you're absolutelly right !
I thought i was the only one who felt that way about it !
nice one bruv !
eaaaaaaasy
ah true true oblivion, but Mother always resides in a warm squishy place in my heart nonetheless...
... its already been done...
i cant help but think the creatives have just tweeked the message that V used a couple of years ago
for me i still like V's better
http://www.entermedia.ru/images/misc/V3.JPG
http://www.entermedia.ru/images/misc/V2.JPG
http://www.entermedia.ru/images/misc/V1.JPG
-SCRATCH 'N' SNIFF
student work yes...
but i'd say INTELLIGENT student work. :)
the execution dosent really hit you.
but i like it. its nice. pleasing.
and ok.... makes u smile.
Be awesome :)
Jus becas someone usd sugar cube be4 don mean it caint be used agin. :P
~~be cool eh!~~
~~this paranoid survived!~~
The concept its not new, and the photo look like home-made, but its still lovely.
I like it

This is my favourite by far. It looks the least tacky, and its cute seeing the sugar cubes helping each otehr try to find something to do after being in fanta.
love this one.