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Paulo

Campaign
Agency Network: 
Published/Aired: 
May 2016

Description

Print advertisement created by Z+, Brazil for Dia Supermarket, within the category: Retail Services.

Caption

The bad things that went through your eat must get out.

Advertising Agency: Z+ Comunicação, Brazil
Creative Director: Manoel Zanzoti
Copywriter: Juliano Ribas
Art Director: Marcos Magario Filho
Account Director: Anita Souza
Photographers: Thomas Susemihl, Marcelo Ribeiro
Retoucher: ArtLuz
Illustrator: Un Mariachi
Account manager: Rodrigo Souza
Art buyer: Alice Iamamura
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Highest Rated

kleenex's picture

I say they have a concept.

kleenex
Activity Score 52752
Web Designer/Developer
tirthomitro's picture

cool. pretty cool.

tirthomitro
Activity Score 2758
Creative Director at Grey Global, India |

they showed me a picture & i laughed
dignity has never been photographed

jackmancer2017's picture

I know it's a joke but I think it's too far from the product, and doesn't make a 100% sense.

jackmancer2017
Activity Score 6992
Copywriter at Editor/Student
certaintly's picture

yep. very bad in my opinion.

also, this concept has been used a million times now.

certaintly
Activity Score 3994
jackblack's picture

Bad photoshop. Bad concept. Bad everything.

jackblack
Activity Score 2357
Art Director
kleenex's picture

I say they have a concept.

kleenex
Activity Score 52752
Web Designer/Developer
salil.sharma's picture

Lovely ! Simple & creative

salil.sharma
Activity Score 2471
Creative Director at India |

Designer Don't Do Different Things
They Do Things Differently

Klara K.'s picture

Very unclear and difficult to understand without the mini copy in the corner.

Klara K.
Activity Score 3343
Charles University in Prague
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