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Garden

Campaign
Agency Network: 
Published/Aired: 
July 2014
DIA:  Garden
DIA Print Ad -  Garden

Also From This Campaign 2

Description

Print advertisement created by Havas, Brazil for DIA, within the category: Food.

Caption

DIA red pepper sauce. You go, but you come back.

Advertising Agency: Havas Z+, Brazil
Creative: Rodrigo Almeida
Creative Director: Manoel Zanzoti
Senior Art Directors: Danillo Ferrari, Tércio Alves
Senior Copywriters: Zé Ricardo Novoa, Alexandre Peregrino
Art Buyer: Alice Iamamura
Account Director: Anita Souza
Illustration / Image Treatment: Icarus CI
Media: João Sobrinho, Rodney Ulrich
Log in to post comments
@minas_mars's picture

This is "WOW" bad

@minas_mars
Activity Score 1796
Art Director at TBWA |

I'm gonna try say something positive

LeeAnderson's picture

So this sauce is "hellish" ?
I can understand the direction they want to go in, but it can be misinterpreted

LeeAnderson
Activity Score 173
Uncertain's picture

Horrible copy. Horrible concept. Horrible design.

Uncertain
Activity Score 568
Art Director |

Uncertain | Assumption is the Mother of All Fuckups

Jaytesh's picture

You go, But you come back?
Dafuq does that even mean?

Jaytesh
Activity Score 122
Other at TI Cycles, Murugappa Group |

Today's world runs on the bread and butter of a copywriter, "Short is sweet".
Woohoot!

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