Also From This Campaign 3
Description
Print advertisement created by Miami Ad School, Germany for DHL, within the category: Transport.
From West to East Europe in just a few steps.
Teacher: Gerrit Kleinfeld
Art Directors: João Unzer, Rodrigo de Castro
Copywriters: Rodrigo de Castro, João Unzer
Illustrator: Silas Chosen
Highest Rated
Looks great.
.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.
Looks great.
.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.
great illustration and composition. I wonder how many ideas you can squeeze more out of this particular strategy.
This is my least favorite because there is no clear path, like in the stairs or sidewalk prints. Makes me think they could change the "just a few steps" in each one too. But whoa, fun.
Concept is not new. Treatment is decent but not great. Art direction could have been better though.
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Brand Design | Logo Design | Brochure Design | Website Design | Branding Packages
cliche copy and very blatant. nice visual is not equal to great ad.
shahid
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