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slim's picture

ok, but why the association with the nativity???

slim
Activity Score 1047
Copywriter
jennywhx's picture

what a long text. yeah what is with nativity?

jennywhx
Activity Score 1142
Other |

http://jennywhx.blogspot.com jwhx:Visionary

thinkFRESHdesign's picture

agreed. Could this ad copy be any longer?

thinkFRESHdesign
Activity Score 242
Other |

original doodles + creative sweat = thinkingfresh.ca

the_ashlands's picture

holiday season maybe??

the_ashlands
Activity Score 1394
Graphic Designer |

www.ashlandic.com

jennywhx's picture

holiday...? okie. fine.

jennywhx
Activity Score 1142
Other |

http://jennywhx.blogspot.com jwhx:Visionary

addyhoch10's picture

i think this is very clear.
it has been done for three kings day (jan 6) > reference to the nativity scene
the three wise men, josy and mary as well as the lil boy in the middle (forgot his name, i think it was jebus or something...) are well equipped with Playground Outdoor Equipment. not like in the bible where they were freezing and stuff. for these well-appointed three wise men it wouldn't have been so hard to get all the way to bethlehem. so everybody's kinda happy.
the "text" at the bottom is just a description of what each person is wearing, so if you go like "wow, joseph's wearing these snowboard gloves i dreamt of my whole life" you can just look up the brand/description/price at the bottom.

nothing wrong, so-so ads with a nice art work.

addyhoch10
Activity Score 2592
Art Director
Boony wants a beer's picture

Even after that incredibly clear and concise explanation (though somehow I suspect you may be taking the piss), I still have NO IDEA what the hell these ads are supposed to be about. Absolute garbage.

And where's everyone's favourite aristocrat John Heubert these days?

Boony wants a beer
Activity Score 380
Art Director
addyhoch10's picture

yeah, where is he when he's needed most?

you can summon him. just look into a mirror and chant "john huebert" five times

addyhoch10
Activity Score 2592
Art Director
popdistortion's picture

I once had a little Jesus idea for outdoor as well. Maybe I'll upload it sometime.

popdistortion
Activity Score 1592
thinkFRESHdesign's picture

Is that multi-tool depicting "forceps" or are they going to use it for a circumcision?

thinkFRESHdesign
Activity Score 242
Other |

original doodles + creative sweat = thinkingfresh.ca

Justin's picture

I quite dig the photography and retouching effect.

Conceptually and logically a little off the mark.

Justin
Activity Score 176
Art Director
imke's picture

Art direction is cool.

"Idea never die"

imke
Activity Score 472
Demme's picture

ahahahahahahah.

its funny. and that's enough.

"and the 3 wise men came bearing gifts, spice, incense, torchlights and outdoor gear."

Demme
Activity Score 30
Art Director
jennywhx's picture

Demme, you make me laugh :) cool.

jennywhx
Activity Score 1142
Other |

http://jennywhx.blogspot.com jwhx:Visionary

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