Agency Network: 
Published/Aired: 
March 2010
Delfin X-Ray & Imaging Clinic:  Circles
Delfin X-Ray & Imaging Clinic Print Ad -  Circles

Description

Print advertisement created by Única, Brazil for Delfin X-Ray & Imaging Clinic, within the category: Health.

Caption

A detail can change everything.

Advertising Agency: Única, Salvador, Brazil
Creative Directors: João Dude, Bruno Reis
Art Director: Ian Valadares
Copywriter: Ricardo Longo
Illustrator: Ian Valadares
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Highest Rated

Guest's picture

A detail?? Colors are different too!

Guest
jackmancer2017's picture

Hmm I want to like the idea but it doesn't completely make sense - though I might be misunderstanding the product here. It's not displaying the birds and the toy as bad things - so there goes my reason why.

jackmancer2017
Guest's picture

They used the same magazine page three times!

Guest
Billoughsby's picture

In this particular specialization, where so much of the work is predictable techie throwback stuff, I think this is actually pretty neat for feeling a little more normal and friendly.

Billoughsby
Activity Score 5140
Art Director |

That's it.

morse's picture

It's a nice set of ads, but I'm afraid it's too far from the real subject. Will most people make the connection?

morse
Activity Score 17897
Art Director |

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

Miss Copywriter 22's picture

i really like the concept, but then it gets a lil weird as it goes on to the third one with the toy.

Miss Copywriter 22
Activity Score 173
Copywriter
Guest's picture

A detail?? Colors are different too!

Guest
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