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Armours Cefalus

Campaign
Agency Network: 
Published/Aired: 
January 2009
Cuki:  Armours Cefalus

Description

Print advertisement created by Armando Testa, Italy for Cuki, within the category: House, Garden.

Caption

Keep it Safe

Advertising Agency: Armando Testa, Turin, Italy
Creative Director: Michele Mariani
Vice Creative Director: Luca Cortesini
Art Director: Daniel Cambò
Copywriter: Daniele Bona
Illustrators: Emilano Bolis, Alessandra Postelli
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Guest's picture

No.

Guest
picktokyo's picture

get lost

picktokyo
Activity Score 1404
Copywriter at JWT
ivan's picture

Not sure if you're replying to the above comment, but I would like to ask for more elaborate comments. Let's keep the discussion more professional.

We have many student readers who want to understand why certain ads work and others don't. Thanks!

ivan
Activity Score 6
Creative Director at Ads of the World
Lüerzers's picture

Yes, there are some people who would like to know the difference between a bad ad, and ads you guys would love to be in the credits, but aren't.

Lüerzers
Activity Score 108
Archive Magazine |

------------
Don't let it go to your head.
L.A.O.S - www.luerzersarchive.net

Guest's picture

Why only fish?

Very confused ad.

Guest
OUTFIT's picture

The more I look at them the more I love them...

The Devil is truly in details!

OUTFIT
Activity Score 46
Art Director at advertising freelancer
Ad_boy's picture

I think these are pretty cool. As OUTFITS says, they kind of grow on you. I wonder if there isn't maybe some kind of prejudice going on here against anything from Italy?

Ad_boy
Activity Score 103
Copywriter |

_______,
^ ^

MindZoo's picture

If this ad was ORIGINAL I would say that it's not bad, but it's a blatant ripoff. So boo.

See the "Fish" version and compare it to this:

http://www.ccsp.com.br/_img/full/novo/18652.jpg

Cheap knockoff.

MindZoo
Activity Score 119
Other at Boomtown Productions
brainzed's picture

Wow. The one you mentioned was really amazing!
any credits?

brainzed
Activity Score 652
Art Director
Guest's picture

Wow, the link that Mind Zoo has blows these out of the water, sorry dudes you've been ousted.

Guest
Guest's picture

safe? It's dead!!!! It's not safe...

Guest
ska's picture

If you store fish in armour, wouldn't it rot?

ska
Activity Score 61
Copywriter at Mother |

____________________
Shoot the messenger.

icanthink's picture

Good execution.

icanthink
Activity Score 270
Creative Director
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