Hook

Campaign
Agency Network: 
Published/Aired: 
April 2010
Like
29
Views
13589
Covergirl:  Hook
Covergirl Print Ad -  Hook

Also From This Campaign 2

Description

Print advertisement created by Grey, Argentina for Covergirl, within the category: Health.

Caption
Advertising Agency: Grey, Argentina
Executive Creative Director: Pablo Gil, Sebastián Garin
Creative Director: Daniel Fierro
Head of Art: Cecilia Ognio
Art Directors: Tomás Duhalde
Copywriter: Rodrigo Greco
3D Studio: Mosh VFX
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Highest Rated

rehpani's picture

CON ESTE MISMO PRODUCTO
SE GANARON UN CANNES EN EL 2009!!!

Y GREY ARGENTINA FUE NOMBRADA LA MEJOR
AGENCIA DEL MUNDO DE LA RED GREY!!!

FELICITACIONES MUCHACHOS =)

rehpani
Activity Score 308
Etorres Publicidad/ITSU
morse's picture

Like this simple idea.

morse
Activity Score 18159
Art Director |

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

rehpani's picture

CON ESTE MISMO PRODUCTO
SE GANARON UN CANNES EN EL 2009!!!

Y GREY ARGENTINA FUE NOMBRADA LA MEJOR
AGENCIA DEL MUNDO DE LA RED GREY!!!

FELICITACIONES MUCHACHOS =)

rehpani
Activity Score 308
Etorres Publicidad/ITSU
Geimima's picture

we are men and we are fish

Geimima
Activity Score 824
Art Director at Trimedia Imaji |

life is a playground

saidukaringa's picture

Unbelievable : I like this one...... But how much this going to work among girls?

saidukaringa
Activity Score 278
Dubai, United Arab Emirates |

Saidu Karinga
The Idiot

sintra's picture

yep , how do the ladies see it ?

sintra
Activity Score 699
Administrative
AssassinX's picture

Yeah Im also worrying abt it...

Nice idea tho.

AssassinX
Activity Score 1325
Yorch19's picture

Great idea and good photography

Yorch19
Activity Score 48
Smart Icom |

"Imagination is more important than knowledge"

Istiko's picture

very cool

Istiko
Activity Score 165
Creative Director at Student Collage |

save my soul

mas.minhthu's picture

Oops, it hurts? O.O

Girls, remember: Beauty hurts. haha

Nice idea anw; but I wish those curves of the hooks could look better somehow, especially at the start of the "eye".

mas.minhthu
Activity Score 52
Public Relations at RMIT Vietnam |

I got nothing but a mind and a smile

Molecule's picture

cool idea

Molecule
Activity Score 435
Copywriter
tytpol's picture

Nice'n'simple.

tytpol
Activity Score 777
Copywriter |

www.tytpol.com

Tommy G.'s picture

Very simple and efficient.

Tommy G.
Activity Score 895
Graphic Designer at Job seeking
Misstree's picture

As a woman, for me this ad just suggests pain. It gives me the impression of heavy eyelashes (which most mascaras tend to do anyways) and the icky, sharp pain of it all!!

Misstree
Activity Score 425
Copywriter |

.............................

Not all who wander are lost.

rajesh_keyaar's picture

Nice

rajesh_keyaar
Activity Score 236
Carlos Garcia's picture

I like it but i don't think it's gonna work with women.

Carlos Garcia
Activity Score 847
Copywriter at Zwela |

CG

dr_alfonso_bremel's picture

Great! Simple. Never done before.

dr_alfonso_bremel
Activity Score 179
Caldas Naya |

Dr. Alfonso Bremel

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