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Bundy Agency's picture

Spot on, you need a lot more than a copywriter, you need a whole creative department

Bundy Agency
Activity Score 597
Art Director
juliangray's picture

ouchh...

juliangray
Activity Score 987
Art Director
supersupergirl's picture

yeah u need someone to do these ads in the first place!

supersupergirl
Activity Score 294
Copywriter at JWT
LeeHarvey's picture

Wow, two copywriters, two art directors, a creative director and a guy to give approval, all for such a lame idea...

LeeHarvey
Activity Score 3043
Creative Director
Tapper's picture

yes a guy to give approval ... hilarious. can't belive these guys are getting paid to create

Strip. Strip. Strip.

Tapper
Activity Score 490
Copywriter
Mr.Top's picture

"The swissarmy knife of..." The oldest trick on the book. SO LAME.

Mr.Top
Activity Score 728
Wordnerd's picture

this is really horrible. no one involved did a good job. especially the approval guy

Wordnerd
Activity Score 6690
Copywriter
CMC's picture

Wait...JWT is now Leurzer's Archive..???
I'm confused.
I'm sorry, but this is not good.

CMC
Activity Score 50
Other
shaft_drive's picture

the logo is very nice

shaft_drive
Activity Score 273
Creative Director
push's picture

you guys can do better than that... come on... not the swiss knife again

art director

push
Activity Score 85

______________________________________________________________
Creative

its ok to not comment...

daveconrey's picture

next.

daveconrey
Activity Score 36
Art Director for major automotive publication
MBR's picture

Good Ad

MBR-Advertising Headhunters is well established throughout the region and beyond,thanks to our dedicated staff and our commitment to all agencies large and small.Today we represent thousands of candidates covering all levels of experience, from creative to client servicing, media or management. We are proud to have provided the industry with a unique service through understanding both the agency's and candidates alike. Hence we are seen as a true partner by all.

MBR-Advertising Headhunters is all about your most valuable resource, "people." Our Recruitment Team specialize in the placement of mid to senior level management professionals across Middle East.

www.mbrworldwide.com

MBR
Activity Score 28
MBR
panasit's picture

wow, this ad is truly ground breaking. The art on the page is actually smaller than the agency's logo.

panasit
Activity Score 687

-Tung
--good idea is enemy of great idea

purple tree's picture

uhmmm..."Art DiCrector?" hahahahah.... cool...i want one of those

purple tree
Activity Score 38
JWT |

down adv. From a higher to a lower place or position...

SHIRAN SANJEEWA's picture

really this is so lame idea, but believe me i'm in Bahrain too, but i know these guys are getting paid so high for this crap, and agencies in Bahrain are run by rich stupid locals (not all) they want to put their name also some how into the middle of any artwork, so no wonder there is a guy to approve this job he must be the guy who owns the franchise.... what poor Malabari art directors can do about it...... im sure there would have been gr8 ideas with the original presentation and they are waked by that rich stupid local...... so bad....

SHIRAN SANJEEWA
Person's picture

I actually liked it.

It's not too creative, but it's something you'll easily spot out among other content in a newspaper or magazine, etc.

I think it does the job. I think it's smart. Not too creative, but quite acceptable.

As long as the AD is sending the message, I don't have to come up with something soooooooooooo know every time....

I like it.

Person
Guest's picture

hi guys, swiss knife is not the way.

Guest
LeeMoh's picture

It's your mistake JWT Bahrain.
You didn't even read my application!
LOL

LeeMoh
Activity Score 424
Hiperion's picture

"You use a swiss knife,
you deserve to die"
Shakespeare

Hiperion
Activity Score 3138
Creative Director at zinkproject Valencia
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