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MACHO-chicken

Campaign
Agency Network: 
Published/Aired: 
January 2012

Description

Account Supervisor :Suzana Poli, Marcelo Tivilato

Print advertisement created by DM9 JaymeSyfu, Brazil for Companhia Athletica, within the category: Recreation, Leisure.

Caption

What they see is what you are.

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Kreankak's picture

.......?

Kreankak
Activity Score 41
hmaffia's picture

.......? [2]

hmaffia
Activity Score 746
Copywriter at Universidade de Brasila |

http://heliomaffia.com.br

rodrigo champ's picture

To overshadow bad qualities with a beautiful body.
Excellent concept.
Great stuff!!!!!!!!!!!!!!!!!!!!

rodrigo champ
Activity Score 82
RicardoFree's picture

Very nice illustrations.

RicardoFree
Activity Score 16
Graphic Designer
Billoughsby's picture

Oh brother.

Billoughsby
Activity Score 5150
Art Director |

That's it.

james.souza's picture

Freaking amazing!!!

james.souza
Activity Score 34
Anne's picture

....

Anne
Activity Score 508
Art Director
claire.branighan's picture

everyone hides defects and everyone exhibits the qualities.
very good ad.

claire.branighan
Activity Score 45
kleenex's picture

The art is good, but I am not so sure on the whole concept.

kleenex
Activity Score 53172
Web Designer/Developer
Sweetapple's picture

Very good insight. Quite hard to get at the beginning, but very good!

Sweetapple
Activity Score 62
Art Director
Hadrons's picture

I really don't care for this campaign. It's not effective,.

Hadrons
Activity Score 6041

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

meghan white's picture

It's true, people often judge books by their cover.
good ad.

meghan white
Activity Score 57
Billoughsby's picture

Advertising IS the cover. If it doesn't invite you in, shame on it.

Billoughsby
Activity Score 5150
Art Director |

That's it.

james.souza's picture

Come on guys. This ad just say that
the first impression is what sticks.
I still like it.

james.souza
Activity Score 34
Adithya's picture

A very good representation. I like it.

Adithya
Activity Score 24
Madras Christian College
Roger Keynes's picture

I hope they see it... because I can't. :(

Roger Keynes
Activity Score 5498
Copywriter |

The Jobless Writer
Will Think for Salary

MicheleVirgilio's picture

Not effective for me..

MicheleVirgilio
Activity Score 2617
lolascestlavie's picture

what does that mean???

lolascestlavie
Activity Score 116
Art Director at OCAD
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