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mjspiderman's picture

Boring, not even witty. Try again...smells like 92 suddenly.

bigdickedbastard's picture

Rodrigo de Triana called ¨tierra a la vista¨ first. not someone you Ignorant.
Bad ad anyway.

creative420's picture

I loved all three of them. Simple and Super :) Keep it up Lowe Mexico. You guys are doing Great :)

Activity Score 279
Guest Poster's picture

with that kind of feedback no wonder why they keep on doing all this crap. Funnily enough, they think this is something that could actually win an award...

Guest Poster
Protus's picture

And the sad thing is that you won't see your name in the credits, hey Guest?

Guest007's picture

The day this piece of crap wins something it, we talk, matey.
Pedanticly yours.

atulspande's picture

hi, guys

it's g8 done simple and effective.

no need to say anything more

Activity Score 178
Art Director
food4thought's picture

Weakest of the three. A let down to the campaign. But overall a very nicely rounded off concept - best of all - it's copy driven and it works wonderfully! Well done. SFX: Monks chanting followed by a woohoo!*

Rog's picture

Dull. Old hat.
No happy ever after.

Activity Score 6068
Copywriter |

>>>> That's not an ad. THIS is an ad.

Corbeen's picture

why not the maraton man, he would not run if he called. this is not the case with columbus

Activity Score 1061
sloppy4's picture

sounds like the communication worked in this case.

Activity Score 1476
nemesis's picture

this was is confusing... not liking it.

Activity Score 765
Creative Director
Maxwedge's picture

These are nice but how does a comment become a powerful example of "communication, or communication breakdown." Could have used a better example to show this. Odd that they have chosen non fiction for this one as opposed to the other classic tale Ads.
Maybe just branding protocol but could have run a punchy coloured background like a bright cyan with a font that has a more modern data look.

"...very important?" weakens the headline, maybe..."Communication is everything."

Activity Score 558
Art Director |

== Bring back fags, lard and the biff.

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