Description
Print advertisement created by Tempo, Romania for Colgate, within the category: Health.
So you can think of something else.
Creative Directors: Adrian Preda, Bogdan Costin
Head of Art: Cosmin Ezaru
Art Directors: Viorel Holovaci, Felix Starcea
Copywriter: Bogdan Costin
Additional credits: Diana Stancu
Highest Rated
Out smarted themselves.
The Jobless Writer
Will Think for Salary

great job! so true insight!

amazing :)

I think these guys tried to be too creative.

smart and creative guys

good work :)

Petru
good job guys. both as an idea and as a scam. Colgate will never run such commercials in Romania for real. Yes, I know, it was published. Once.
Brainy creative.
Write a wise saying and your name will live forever – Anonymous.
Out smarted themselves.
The Jobless Writer
Will Think for Salary
Great insight, good idea, not the best art.
By that I mean after looking at it, I still have a visual crave that the ad did not manage to put out.
Still, a big thumbs up.
How this could be good??? Come on people!!! We sell floss for brains now... wow... this is not even clever. If you went further with the idea, please, really go further and put other thing inteed of a leaf of mint... or you could use the floss to clean up this idea. By the way, you could take out the pack from the packaging... this is so awful!!!

if i show you an ad with a guy who transforms everything he touches into skittles will you stop buying the candy? come on! are you THAT simple? :)))

Too creative job

true
awsome!
they showed me a picture & i laughed
dignity has never been photographed
It's so fcking smart and creative it could be a fail for average Joe. But I am not sure. Joe, what do YOU think?
P.S.: maybe you should've choosen a thicker piece of food that is much more a pain in the aaas.... mouth. Like... I don't know... corn?

first disgusting - after getting the message: just awesome

I'm too stupid to understyand it.
Please, explain.

great insight vs boring art direction. still... good job! :)

This took me precisely 2hrs and a bit to get. Even though I so wanted to get it. Yep, great fucking insight. I just wonder how many real consumers would get it or care. I hope it is a real ad that run in real media not some clever little scam ad.

love it.
Damn cool!
http://twitter.com/JCSaiKrishna
I'm excited to know my mistakes!

nice one.

SUPER-IDEA
uuu i don't like it. now its reminds me every time i brush my teeth.

What?
Something getting stuck in your head? What does that have to do with floss?
Sorry, cleaver-ish visual, but doesn't really make sense as an ad.
smart creative. cool execution. neat. I will rate it.