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White & Black

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Published/Aired: 
October 2010
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Views
1329
Coffee Inn:  White & Black
Coffee Inn Print Ad -  White & Black

Description

Print advertisement created by Y&R, Lithuania for Coffee Inn, within the category: Non-Alcoholic Drinks.

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Roger Keynes's picture

Cute visual... that says what?

Roger Keynes
Activity Score 5498
Copywriter |

The Jobless Writer
Will Think for Salary

Tom Megginson's picture

"Hey! Let's fetishize black people!"

Lame.

Tom Megginson
Activity Score 548
Creative Director at Acart Communications
khronos's picture

what the eff?

khronos
Activity Score 996
Copywriter
Hadrons's picture

It's an Inn - a place to dine.... and recline....

Subtle image.

Hadrons
Activity Score 6064

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

Ad Analyst's picture

girls left hand could have been executed as the handle of a cup, MISSING MATTER

Ad Analyst
NicoCiego's picture

agree

NicoCiego
Activity Score 1033
Art Director at Quezon City Philippines
Hadrons's picture

don't agree.
Some coffees like double espresso or Turkish coffee - Both served without a handle.

Hadrons
Activity Score 6064

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

Roger Keynes's picture

And trad Lattes! :)

Roger Keynes
Activity Score 5498
Copywriter |

The Jobless Writer
Will Think for Salary

NicoCiego's picture

I'm aware of that. Many of our coffee shops today serve coffee on plastic, paper and styro cups. But, common practice/belief (or should i say old) are those cups with handle.
"people don't readily give up cherished beliefs, even when proven wrong." -Steve Cuno. So, when interpreting a cup of coffee just like this one, I think the handle is essential.

NicoCiego
Activity Score 1033
Art Director at Quezon City Philippines
Ad Analyst's picture

Dear NicoCiego Thanks to be with my perception of advertising as i believe in lucidity of communication. In deed i am an illiterate as per advertising is concerned(Have no degree related to) yet i have read somewhere a quote by the scientist of advertising David Ogilvy that "I do not regard advertising as entertainment or an art form but a medium of information".

Ad Analyst
skeMaMen's picture

@Hadrons Turkish coffe (cup) is WITH handle...!

skeMaMen
Activity Score 438
Graphic & Prepress designer |

>>> Designed to be signed...

clearsky1989's picture

Excuse me waiter, there is a white girl and a black man in my coffee. Can I have my money back please?

clearsky1989
Activity Score 429
Copywriter at Grey
Shawali's picture

+1 x)

Shawali
Activity Score 8434
Art Director at freelance visual creative/Paris, France |

No one cares about child labor, eye donation or saving the Earth: NO PSA!!! http://adsoftheworld.com/forum/135094

ishiboy's picture

I don't know what to make of this? On the face of it - NO

ishiboy
Activity Score 497
Creative Director at Mumbai, India
jackmancer2017's picture

This is not a concept, really.

jackmancer2017
Activity Score 6992
Copywriter at Editor/Student
Viral_Artist's picture

... not convinced by the idea of linking (once again) skin color with a coffee color... The visual looks good tho..

Viral_Artist
Activity Score 37
Marketing Manager
Viral_Artist's picture

... not convinced by the idea of linking (once again) skin color with a coffee color... The visual looks good tho..

Viral_Artist
Activity Score 37
Marketing Manager
Viral_Artist's picture

... not convinced by the idea of linking (once again) skin color with a coffee color... The visual looks good tho..

Viral_Artist
Activity Score 37
Marketing Manager
mltn's picture

Awful photoshop...

mltn
Activity Score 69
Graphic Designer at Publicis WW
izzlah's picture

deja vu

izzlah
Activity Score 229
Copywriter
kleenex's picture

This ad is just horrible imo.

kleenex
Activity Score 58797
Web Designer/Developer
andylefty's picture

Quite difficult to ignore hence all the comments.

Doesn't make me want the coffee from here. Don't get the concept.

andylefty
Activity Score 4535
Graphic Designer at Central Saint Martins College of Art and Design
Hadrons's picture

not coffee my friend, an Inn ...

Hadrons
Activity Score 6064

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

tiktak's picture

like.

tiktak
Activity Score 108
Uvo's picture

My eyes say yes. My taste buds say nay!

Uvo
Activity Score 2
Copywriter
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