The concept and embroidery designs focus specifically on a study into the sexually metaphorical use of fruit and flora for expressions of sensuality, temptation, and seduction. The concept interprets a study into Botticelli’s infamous ‘Primavera’, a hypnotic allegory based on the lush growth of Sprint.
Photographer Rankin & Eminent Creative director Neel Majumder, channels the work of the Italian Renaissance for Coco de Mer’s spring-summer 2019 campaign. The UK-based lingerie brand celebrates the female form with a shoot inspired by Sandro Botticelli’s famous ‘Primavera’ painting.
Print advertisement created by The Full Service, United Kingdom for Coco De Mer, within the category: Retail Services.
Model: Ishioma Okenmor, Elle Dowling and Ellen G.
Executive Producer: Nicola Kenney
Makeup Artist: Marco Antonio
Hair Stylist: Jonathan Connelly
Hair Assistant: Jonathan Connelly Dir
Manicurist: Kelly Shenton
Stylist: Anna Hughes-Chamberlain
Stills Assistants: Jack Chamberlain, Micaela Mclucas, Ben Duah, Derrick Kakembo, Conor Clarke, Ed Aked
Digital: Neil Bennett, Alex Gale
Art Department: Kenzie Yeo Donaldson, Amelia Tavenner, Archie Harding, Sadie Haque, Ellie Koslowsky
Producer: Christine Wright