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Campaign
Agency Network: 
Published/Aired: 
June 2008
Coca-Cola:  Explore

Description

Truck art has its origins from the region. The idea was to promote local culture so that general masses can relate to the value of coke.

Print advertisement created by Soho Square, Pakistan for Coca-Cola, within the category: Non-Alcoholic Drinks.

Caption

Explore new paths on the Coke side of life.

Advertising Agency: Soho Square, Lahore, Pakistan
Creative Director: Madeeha Noor
Art Director / Illustrator: Raheel Faraz
Copywriters: Fatima, Amna, Sha
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kurtberengeiger's picture

Nice local art based on an international idea.

kurtberengeiger
Activity Score 7330
Copywriter
Jahongir's picture

NIce i like it!

Jahongir
Activity Score 44
Manager of marketing
Maui's picture

este es el boceto, no?

Maui
Activity Score 58
Art Director
iRIO's picture

no, este es Coke lado de vida.

iRIO
Activity Score 224
jobless
nowsh's picture

Good Art, A local art form executed well, copy placement n font loses it thuogh

nowsh
Activity Score 11
Art Director at JWT
hamiya's picture

Best one.....

hamiya
Activity Score 13
Graphic Designer |

Hamiya

jungle boy's picture

whats the link between the visual and what u'r saying?

jungle boy
Activity Score 196
Triton communications, Mumbai
meokhan's picture

idea & execution is very nice.....

meokhan
Activity Score 50
pakistan sind jamshoro cead
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