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Milk, 3

Campaign
Published/Aired: 
March 2008
CMA:  Milk, 3

Description

Print advertisement created by Hamburger Technische Kunstschule, Germany for CMA, within the category: Public Interest, NGO.

Caption

Tough guys need hard bones.
Drink milk.

Advertising School: Hamburger Technische Kunstschule, Hamburg, Germany
Art Director / Copywriter: Alexander Kumfert
Teacher: Peter Janzen
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Highest Rated

Ad_Man's picture

i know it's milch, but the thunder in ac/dc meant nothing. too forced for me. this is the third ad with band names i remember since last august...

Ad_Man
Activity Score 826

Think it for a while.
Then, in anytime, it will come to your mind as an idea.

Ad_Man's picture

MICH ? ?

Ad_Man
Activity Score 826

Think it for a while.
Then, in anytime, it will come to your mind as an idea.

Inverted's picture

it's always an idea to try to READ under the ad when in a foreign language.

MILCH = Milk.

Inverted
Activity Score 193
Westerdals
Ad_Man's picture

i know it's milch, but the thunder in ac/dc meant nothing. too forced for me. this is the third ad with band names i remember since last august...

Ad_Man
Activity Score 826

Think it for a while.
Then, in anytime, it will come to your mind as an idea.

Tapper's picture

band names/fonts again? I thought it was a 6-weekly think not 4-weeks, oh well.

Strip. Strip. Strip.

Tapper
Activity Score 490
Copywriter
BOOBJOB LOOBCANNON's picture

Yeah, it's band names again, but I think it works better here than most executions I've seen. Unexpected angle for milk too which is always refreshing.

BOOBJOB LOOBCANNON
Activity Score 1838
Other |

We're going to need more lube.

adstrike's picture

Band names again agree, but it works fantastic in this ads.

adstrike
Activity Score 334
Copywriter
vote4pedro's picture

old idea

vote4pedro
Activity Score 4601
Copywriter
Bye's picture

Tired visual, nice idea.

Bye
Activity Score 1464
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