We visually demonstrated Clover Long Life Milk’s core product intrinsic – it last longer, through a series of simple print ads that uses the packaging to show other things that are known to have a long life span.
Print advertisement created by Joe Public, South Africa for Clover Long Life Milk, within the category: Non-Alcoholic Drinks.
Chief Creative Officers: Pepe Marais, Xolisa Dyeshana
Executive Creative Director: Roanna Williams
Art Director: Tshepo Mogorosi
Copywriter: Buyani Duma
Illustrators: Robert J. Lang, Lorne Schnugh
Photography / Retouching: Hue Grey
Retouching: Simon Keeling