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Rog's picture

Trying to be too clever.
Make a cool artwork installation though.

Rog
Activity Score 6068
Copywriter |

>>>> That's not an ad. THIS is an ad.

maung's picture

clean, lovely.

maung
Activity Score 48
Creative Director
Mr Hughes's picture

Love the art direction, but who the hell has time to kill? Don't like the idea much.

Mr Hughes
Activity Score 384
Copywriter
imke's picture

Lovely art directions. And I think they have killed their time as well.How would TG get this messege anyway? I mean These days art dirctions over the layout has done so good enough to confuse the product's communications.

I have loved it.But no Idea about the Idea.

"Idea never die"
www.mikeyonjan.blogspot.com

imke
Activity Score 472
otto54's picture

Kubrick style, i like it...

otto54
Activity Score 381
Art Director |

----------------------------
Advertising pass, pasta remain...

SandMan69's picture

Visual came first, then the idea was crammed into the same box. Pity, because it looks like they have the creativity but just lack clarity when it comes to the execution.

SandMan69
Activity Score 3818
Art Director |

Doin' it for the points

simpsonson's picture

dont think, the visual was prior... the visual is too specific...

simpsonson
Activity Score 136
Copywriter
SandMan69's picture

maybe. They definitely went with he first idea that came into their heads without trying to develop it further.

SandMan69
Activity Score 3818
Art Director |

Doin' it for the points

JPWrites's picture

Yeah, like that's going to get anyone to pick up the needles - especially a knitter. I like how different it is, but I'm not sure the market would relate to it that well.

JPWrites
Activity Score 238
Copywriter
Ney Frances's picture

imagine your grandma killing the clock!

Ney Frances
Activity Score 660
Copywriter |

is there life before death?

ellehcimeo's picture

that is a beautiful colour for wool. the idea, a bit weird, but i like it. i knit to destress, you should see all the unfinished projects and random pieces i've got laying around.

ellehcimeo
Activity Score 3358
Art Director
nemesis's picture

I like the visual, but not the idea.

nemesis
Activity Score 765
Creative Director
Minimum's picture

I saw an artform of knitting a while ago, they were alot of animals and people knitted with dismemberments, arrows piercing the heads and limbs chopped off. They looked very nice and maybe they saw them and tought. Hey those are cool, lets think a campaign around this. And so they called those people to make blood. Et Voila

Minimum
Activity Score 1428
Graphic Designer |

---
...and let the poets cry themselves to sleep. And all their tearfull words would turn back into steam

ooops's picture

enjoy knitting
kill time by doing knitting

this one works better than PHONE

ooops
Activity Score 448
Other
Nthngmn's picture

i like em.

Nthngmn
Activity Score 626
Art Director
MissOnyl's picture

oh man that is so awesome! how everything in the ad just gels together and makes sense and at the same time brings across a simple but powerful message, brilliant, this has to be one of my faves :)

9/10

MissOnyl
Activity Score 40
Graphic Designer
drizae's picture

Nice clean visual but the pun ruins it for me!

drizae
Activity Score 501
Copywriter |

Fail Harder.

Charley Xie's picture

Very good!

Charley Xie
Activity Score 31
Art Director
wickedcheese's picture

Where's the 3rd one in the series?!?!
Great art direction.

wickedcheese
Activity Score 84
Graphic Designer at Plum Ideas
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