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thirty6chambers's picture

Seems similar to this Vick's print ad: http://adsoftheworld.com/media/print/vicks_window
but this is no where near as good.

thirty6chambers
Activity Score 1464
Art Director
adddd's picture

Totally agree

adddd
Activity Score 95
Copywriter
Kateter's picture

is the left side of the photo really necessary?
I think not.

but yeah... really close to Vick's.

Kateter
Activity Score 2029
Copywriter
Tincho's picture

Agree with the other comments up here. I like it anyway.

Tincho
Activity Score 1093
Art Director
baffled's picture

but oil of olays "tock, tick" is better.
its not exactly the same, but similar...

baffled
Activity Score 108
Creative
Gorilla Lover's picture

Nice n' forced.

Gorilla Lover
Activity Score 84
Art Director
verta's picture

Disagree with the comments. The left side is justified for its probably a double-page ad. Beautifully poetic - not forced.

verta
elmikel's picture

ok, nice photo and another way how to show the time is still but is this really a way how to sell this product to TA or just another "clever" strike among the ad community?

elmikel
Activity Score 1147
Illustrator
miguel's picture

very good job!! Well done!!

miguel
Activity Score 36
copywriter
54NN's picture

I have seen it in a commercial , the product settles and stops the hands of the clock.

54NN
Activity Score 115

54NN

rocketman's picture

Does anyone think this copy could be better?

rocketman
Activity Score 385
Creative Director at jwt / glue
halfstring's picture

Send you skin back in time.

halfstring
Activity Score 288
Graphic Designer
pais's picture

Done. See Cannes Lions Archive. No prize by the way.

Magazine
Award: No Prize
Year: 2006
Category: A08 Cosmetics & Beauty
Title: CLOCK
Advertiser: O BOTICARIO
Product or Service: VITACTIVE FACE CREAM
Advertising Agency: ALMAPBBDO
Country: BRAZIL
Creative Director: Marcello Serpa
Copywriter: Roberto Pereira
Art Director: Luiz Sanches
Account Supervisor: Fico Meirelles/Izabela Villaca
Photographer: Andreas Heiniger
Advertiser Supervisor: Marcia Magno
Entrant Company: ALMAPBBDO

pais
Activity Score 49
TBWA
alectoplasmo's picture

i hope it's a double page ad cos that would give the layout so much sense. ((otherwise, i didn't have to see the left side of the vanity.))

i think it's really witty, though. i like it a lot.

alectoplasmo
Activity Score 24
j. romero advertising / university of the philippines
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