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viky's picture

look in sea there is IRON

not great visual

viky
Activity Score 358
Art Director at Art Director |

Flooded with art

gmint7's picture

:::J:::
I love it.
ive never seen before
niceee..

gmint7
Activity Score 2675
Art Director at ad grad @ S Francisco |

:::J:::

Davosk's picture

Not an unexpected approach but great visual.

Davosk
Activity Score 4813
Art Director
sbrgs's picture

and rover and jeep have done exactly the same, but this execution is better.

sbrgs
Activity Score 4
Copywriter at copywriter
JAGGY's picture

Why there's no driver inside?

JAGGY
Activity Score 1382
Copywriter at TBWA, Mumbai |

Jaggy, MICA Ahmedabad

sold's picture

right drivers only in UK and some colonies or ex-colonies of UK...
well, i love this ad, great, great, great, and i never saw this idea before, people who tell this is old and done, please, show me the link, i doubt.

sold
Activity Score 3379
Copywriter
JAGGY's picture

I don't see even a driver on left. Somebody tell me I am blind.

JAGGY
Activity Score 1382
Copywriter at TBWA, Mumbai |

Jaggy, MICA Ahmedabad

baffled's picture

nice but old

baffled
Activity Score 108
Creative
Lecter Lecaros's picture

I love it

Lecter Lecaros
Activity Score 564
Creative Director at JWT |

http://lecarosmatias.wix.com/home

hcook5150's picture

Well done, the only thing? I would've changed the shape of the big light reflection on the car, to make it look like it was shot outside.

www.hkstudiosinc.com

hcook5150
Activity Score 229
Other at http://www.hkstudiosinc.com
kurtberengeiger's picture

Cool.

kurtberengeiger
Activity Score 7323
Copywriter
Jacket-ero's picture

Fu**ing Stupid Ad.

Don´t mess with Jacket-Ero

Jacket-ero
Activity Score 34
Planner |

Don´t mess with Jacket-Ero

everartz's picture

this is a bit old idea.. but the photoshop is really cool here i like the ad, way to go JWT Santiago, Chile
--
Everartz

everartz
Activity Score 7613
Art Director |

| everartz |

tigre del norte's picture

hahahahahaa there's an iron, good one.

tigre del norte
Activity Score 12
Ogilvy Mexico
berenice81's picture

An iron ? I don´t understand.

is not a ship?

berenice81
Activity Score 136
Copywriter
kid_A's picture

there's no driver inside?

kid_A
Activity Score 250
Copywriter at Estudiante - Escuela Superior de Creativos Publicitarios (escuelita)
drizae's picture

Unexpected, I think it's really nicely done.

drizae
Activity Score 503
Copywriter |

Fail Harder.

adrianapr's picture

i don't know if it's old or new or been done (i never see it) or what.
this is one of the best ads i've seen here so far.
congratulations chile.

adrianapr
Activity Score 1254
Tincho's picture

Hehehe, It looks like a Hanna-Barbera cartoon, I like it.

Maybe de reflection of the glass should have less opacity and blur.

I havn´t seen this idea before, nice work.

Tincho
Activity Score 1093
Art Director
Zed's picture

I haven't seen it before either. Beautiful.

Zed
Activity Score 178
Art Director |

-- http://zero-zed.blogspot.com --

imke's picture

Very nice one......I think it must be falling down....and driver must have allredy fell down.

"No think is impossible"
---------------------------
http://mikeyonjan.blogspot.com/

imke
Activity Score 472
Goblin's picture

Smartass: Hmmmmm I think car is going down, not up. Thats not good for benefit. I think the target audience will understand that like, etc, etc, etc, etc

this is really nice AD! the end of story

Goblin
Activity Score 412
Creative Director at I TO NIJE SVE! |

________

www.itonijesve.com

Rajib's picture

what is this... a car in the water..then why the smoke... can we see smoke under water.. and what is in the top right corner.. a ship................. if it is on the rock then why the background is not looking like sky.. same question the shipppp..... o god... not getting... help me someone...

Rajib
Activity Score 369
Art Director |

<<.... Method in Madness ....>>

Goblin's picture

Yeah, smoke just showing how much car struggling, so probably have no more than 60 horsepower. and why birds? are they important in this ad?

Goblin
Activity Score 412
Creative Director at I TO NIJE SVE! |

________

www.itonijesve.com

Rajib's picture

sorry... i understood actually the car is moving like a lizard.... so the snap has been taken from the fender view... sorry... after understood the idea...i can say... brilliant.

Rajib
Activity Score 369
Art Director |

<<.... Method in Madness ....>>

malito's picture

un aviso más. nada nuevo

malito
adrianapr's picture

goblin... "why birds?" WHY BIRDS??? who cares, man!!! at least rajib apologized for confusing the point of view in this one, but you look just like a jealous guy, man.

This ad is excellent, that's it!!!!

adrianapr
Activity Score 1254
Goblin's picture

Mate, dont you see i am joking? But I still think sea is not blue enough :)

Goblin
Activity Score 412
Creative Director at I TO NIJE SVE! |

________

www.itonijesve.com

adrianapr's picture

oh!! no, i didn't think you were joking, sorry pal.
be funnier next time. ;)

i'll make it up to you by saying you're right: the sea is not the adequate cyan.
:)

adrianapr
Activity Score 1254
Zed's picture

Yes... Cyan must be 100 and Magenta 35, and how is it possible that this iron floats? I also must rethink if i still like it :-/

Zed
Activity Score 178
Art Director |

-- http://zero-zed.blogspot.com --

Goblin's picture

Depend on which sea they ment....Caribbean Sea is Cyan 100, but if we talking about Caspian Sea than it is 102. I mean this is more like Great Salt Lake but there you cant see birds like thouse. hmmmm. Meditate for this I will...

Goblin
Activity Score 412
Creative Director at I TO NIJE SVE! |

________

www.itonijesve.com

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