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LAZ's picture

Clever little ad. but i personally dont like the art direction. especially the background

i like the coke/pepsi one best.

/LAZ

LAZ
Activity Score 288
Art Director
RAZ21's picture

I do get the whole IBM/APPLE gimmick but don't understand what this add is for. :-S Explanation anyone?

RAZ21
Activity Score 255
Copywriter |

"there's nothing more difficult than a line"p.picasso

ivan's picture

Sounds studio working for commercial advertising agencies working on bluechip brands with individual personalities.

ivan
Creative Director at Ads of the World
RAZ21's picture

oh ok........... cool thanks Ivan!

RAZ21
Activity Score 255
Copywriter |

"there's nothing more difficult than a line"p.picasso

Paolo keppella's picture

we can still get the idea...even without famous brand i think....

Paolo keppella
Activity Score 51
Art Director |

Think outside the X_BOX

PaulyG_fill in the blank's picture

they absolutely have to be famous brands. Otherwise the ad would make no sense.

PaulyG_fill in ...
Activity Score 1148
Copywriter
Paolo keppella's picture

...ahah...it's all about the typography that make things sound bold or thin..it's a graphical translation of sounds...
Like "CRAAASH" is not "crash" ...see what i mean...

Paolo keppella
Activity Score 51
Art Director |

Think outside the X_BOX

nuclearshower's picture

I think is good enough, keeping it simple and clean. Good thinking on this! thumbs up!

nuclearshower
Activity Score 233
Art Director
A. J. SMITH's picture

Thats clever, nice and simple. Don't care much for the art direction though.

A. J. SMITH
Activity Score 2822
nemesis's picture

Cool idea... don't like the art direction much, though. Could be way better.

nemesis
Activity Score 765
Creative Director
slim's picture

Really nice.

slim
Activity Score 1047
Copywriter
juankhr's picture

it had a 1991 look that is not god nice idea but the art direction is terrible

juankhr
Activity Score 136
Art Director at la negra buenos aires
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