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Sleep

Agency Network: 
Published/Aired: 
March 2010
Clear:  Sleep
Clear Print Ad -  Sleep

Description

Print advertisement created by Lowe, Turkey for Clear, within the category: Health.

Caption

Triple time more soft hair

Advertising Agency: Lowe Istanbul Turkey
Executive Creative Director: Deniz Mukan
Art Director: Tolga Ozturk
Copywriter: Can Faga
Photographers: Semih & Bogac (CreamTR)
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capywriter's picture

Headline on a pillow so people would get the idea more easy?

capywriter
Activity Score 5513
Copywriter at Freelance
art.vs.commerce's picture

nice way to demonstrate soft.

art.vs.commerce
Activity Score 566
Art Director
crashandburn's picture

if the hair's so soft, isnt it supposed to slide down & she wont be able to sleep on it? lol

crashandburn
Activity Score 55
Guest's picture

in the ad world, we don't accept everything as real as in the real life. That's just a redolance.

Guest
alexander_bickov's picture

Nice

alexander_bickov
Activity Score 3281
Davosk's picture

You think everything is nice.

Davosk
Activity Score 4811
Art Director
Maddy's picture

i dont really like it
if they focus on soft ....demonstarte the softness clearly ....

Maddy
Activity Score 54
L. Wiesen's picture

nice one..

L. Wiesen
Activity Score 1340
Copywriter
netei's picture

the headline sits odd.
cluttered with packshot and on the other side of the ocean is the visual idea... i dont know...

netei
Activity Score 215
Dzsoi's picture

I don't think you need that pillow-packshot ... but idea is very fresh, respect!

Dzsoi
Activity Score 8611
Copywriter
phobiestar's picture

Fasten your seat belt.

phobiestar
Activity Score 11
rolling.stone's picture

they should have made it a series

softness can be demonstrated in many and in better ways

rolling.stone
Activity Score 2739
Copywriter at Delhi , India |

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