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Rainbow

Campaign
Agency Network: 
Published/Aired: 
December 2007
Chupa Chups:  Rainbow

Description

Print advertisement created by 1861 United, Italy for Chupa Chups, within the category: Confectionery, Snacks.

Caption

Do you speak chupa chups?

Advertising Agency: 1861united Milan, Italy
Creative Director: Roberto Battaglia Pino Rozzi
Art Director: Marrollo Alice
Copywriter: Serena Toppeta
Photographers: Pierpaolo Ferrari, Tommaso Fiscaletti
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Highest Rated

Guest commenter's picture

The copy doubles in use for promoting uninteresting oral sex.

Guest commenter
Matthias cr's picture

I think the use of just a single lollipop stick will mislead people to other
issues, like environmental. It'll be better if there's a dozen of sticks, which is eventually thinner,
and also retaining that little 'hole' on the side that's on the stick whenever a person finishes the lollipop.
No comments on the art direction, but the copywriting might need to be a little more straight forward.

Matthias cr
redfox55's picture

WTF?

redfox55
ZaboZaboZabo's picture

I like it.
When you eat a CC you can't speak properly. Nice, isn't it?

ZaboZaboZabo
Activity Score 593
Art Director
Guest commenter's picture

The copy doubles in use for promoting uninteresting oral sex.

Guest commenter
Guest commenter's picture

Oral sex copy

Guest commenter
SWReedy's picture

Everything about this is awful.
I'm sorry, it just is.

If you wanted the bad idea to work a little better you could use a different angle. Why is showing the sky important? It isn't necessary, it is just extra crap for the viewer to try to grasp.

SWReedy
Activity Score 30
Art Center College of Design
askon's picture

TOKEN RAINBOWZ!!!1

askon
Activity Score 431

-- 9 out of 10 dentists agree that most people will believe any statistic you throw at them.

Renan Correa's picture

I SPEAK CHUPA CHUPS!
chupa chups.

-------------------------
www.correa.carbonmade.com

Renan Correa
Activity Score 186
Copywriter |

-------------------------
www.cargocollective.com/renancorrea

ackattak's picture

I CAN HAZ CHUPPA CHUPS?

ackattak
Activity Score 396
Copywriter
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