Published/Aired: 
July 2009
Christchurch Women's Refuge:  Rape
Christchurch Women's Refuge Print Ad -  Rape

Description

Caption

The path to domestic violence happens one step at a time. Many women in violent relationships don't know when they're in one. If this sounds like you, phone 0800 1REFUGE. All calls are strictly confidential.

Advertising Agency: HooperNagel, Auckland, New Zealand
Art Director / Copywriter: Jonathan Horner
Art Director: Will Farmer
Typographers: Geoff Francis, Ben Fraser
Retoucher: Brent Backhouse
Photographer: Jeremy Blincoe
Foam model: Brent Backhouse, Jonathan Horner, Will Farmer
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everartz's picture

im not sure about the idea, but looking at the walls, it feels im watching a horror movie for stephen king, this is the part which they have perfected, and couldnt they change the colors of the 3D text to be distinguished?

everartz
Activity Score 7571
Art Director |

| everartz |

federo's picture

nice. but I just doubt if this is the way to communicate such things.

federo
Activity Score 775
advertising agency
Guest's picture

Agreed. Intellectually it makes me go, "Oh yeah, I see what you've done there" but I don't feel it on any deeper level.

Guest
sirvan's picture

Isnt' this a repeat?

sirvan
Activity Score 29754

+++

"I love some things, and don't love some other things."

Guest's picture

repeat!

Guest
SoCH_TO's picture

I think It can work to sending a message

SoCH_TO
Activity Score 958
Art Director |

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