Published/Aired: 
July 2009
Christchurch Women's Refuge:  Beat
Christchurch Women's Refuge Print Ad -  Beat

Description

Caption

The path to domestic violence happens one step at a time. Many women in violent relationships don't know when they're in one. If this sounds like you, phone 0800 1REFUGE. All calls are strictly confidential.

Advertising Agency: HooperNagel, Auckland, New Zealand
Art Director / Copywriter: Jonathan Horner
Art Director: Will Farmer
Typographers: Geoff Francis, Ben Fraser
Retoucher: Brent Backhouse
Photographer: Jeremy Blincoe
Foam model: Brent Backhouse, Jonathan Horner, Will Farmer
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Guest's picture

Is the copywriter schizophrenic?

Guest
Guest's picture

Your comment is the best thing about the ad, LOL.

Guest
tirthomitro's picture

whatever he is, the copywriter is also a genius.
so schizophrenia is ok!

tirthomitro
Activity Score 2758
Creative Director at Grey Global, India |

they showed me a picture & i laughed
dignity has never been photographed

Guest's picture

Uhm...feels forced, but good I suppose

Guest
funky_frogii's picture

i think i have seen this earlier

funky_frogii
Activity Score 2536
Graphic Designer at Graphic designer. |

Infected by a virus called CREATIVE | "And ya I Love Everything"
http://addot.blogspot.com | http://creativecreepers.blogspot.com

Guest's picture

Me too... In France, I think...

Guest
Guest's picture

nice stamp !

Guest
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