Chips

Campaign
Agency Network: 
Published/Aired: 
May 2011
Chio:  Chips
Chio Print Ad -  Chips

Also From This Campaign 2

Description

Print advertisement created by Saatchi & Saatchi, Hungary for Chio, within the category: Food.

Caption

Simply natural

Advertising Agency: Saatchi & Saatchi, Budapest, Hungary
Creative Directors: Attila Lonkay, László Nagy
Art Director: Eric Rainsberry
Copywriter: Andrea Toth
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jackmancer2017's picture

This ad didn't set out to be a livechanger and it isn't. It just works and communicates pretty well.

jackmancer2017
Activity Score 6992
Copywriter at Editor/Student
Reality Check's picture

"Livechanger"? Don't you mean "game changer," Jack?

Reality Check
Activity Score 2549
Bob.C's picture

Get the message, get the brand, get the packaging, and the product looks tasty - it will probably sell the snack, which is the point - job done

Ok not creative, not really beautiful, and disappointingly not fun - bit too clinical maybe

Bob.C
Activity Score 1155
Copywriter at Convince Ltd |

= http://we-convince.com/ =

KOWU's picture
KOWU
Activity Score 111
Miami Ad School Europe
kleenex's picture

nice even if done before.

kleenex
Activity Score 58791
Web Designer/Developer
MASBFLO's picture

UPS?

MASBFLO
Activity Score 18
Art Director at Ogilvy & Mather New York City
Bife's picture

ok

Bife
Activity Score 99
Art Director
atb2005's picture

There is nothing on this site for Doritos (at least I couldn't find anything) that's the same as this.

I like the campaign. It's very clean and "crisp".

atb2005
Activity Score 13557
AdBuzzer's picture

It sells the product well - that's pretty much what ads are for. Who needs a breakthrough communication for crisps anyways...

AdBuzzer
Activity Score 1174
Marketing Manager |

http://adbuzzer.wordpress.com

abdeLooK's picture

A lie nicely illustrated.. I like the snack, but not the packaging.

abdeLooK
Activity Score 250
Graphic Designer at Lyon, France
arke1's picture

Quality image, I think it works pretty well. I haven't seen these other similar campaigns so I can't judge on that front.

arke1
Activity Score 235
Art Director |

http://www.arke1.com.au

bhuvneshwar.chd's picture

simply naturally illustrated .
font selection & color is good.

bhuvneshwar.chd
Activity Score 989
Graphic Designer at artist, illustator, designer |

"If you are irritated by every rub, how will you be polished?"
— Rumi

shahidali's picture

Like the simplicity

shahidali
Activity Score 4067
Dhaka, Bangladesh |

shahid

shah wali jan's picture

good

shah wali jan
Activity Score 257
Graphic Designer at coffee communication
luispiter's picture

interesante

luispiter
Activity Score 2756
comunication
ace85le's picture

i think the treatment is very cut and paste.

ace85le
Activity Score 3935
Marketing Manager |

-------------------------------

www.scorchidentity.com

Brand Design | Logo Design | Brochure Design | Website Design | Branding Packages

Kriativity's picture

love it!why?SIMPLY!

Kriativity
Activity Score 414
Glut's picture

next please

Glut
Activity Score 3935
Public Relations at Glut. Ideas Boutique.
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