Agency Network: 
Published/Aired: 
October 2009
Children Youth and Family Department:  Bar

Description

Print advertisement created by Smugglers' Inn, United States for Children Youth and Family Department, within the category: Public Interest, NGO.

Caption

Women usually get hit by drunk drivers they're married to.

Advertising Agency: Smugglers' Inn, Minneapolis, MN USA
Creative Director: Carol Henderson
Art Director: Carol Henderson
Copywriter: Jarl Olsen
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Highest Rated

Guest's picture

by "great" u mean utterly rubbish, right??

Guest
mikeelrapido's picture

Great.

mikeelrapido
Activity Score 1929
Copywriter at Evo S.C. |

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Guest's picture

by "great" u mean utterly rubbish, right??

Guest
Guest's picture

worst photoshop ever

Guest
Juan Cabral's picture

Well, at least, the picture is beautiful.

Juan Cabral
Activity Score 709
Copywriter |

***
http://ad-genius.blogspot.com/
Advertiser who won 10 or more lions in the last 10 years.
And I am not the real Juan Cabral, guys. So sorry for that!

rolling.stone's picture

best of the bunch in term of copy

rolling.stone
Activity Score 2739
Copywriter at Delhi , India |

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~ Quite obviously, I have gathered no moss ! ~

Guest's picture

Correct me if I'm wrong...but shouldn’t it be "Women usually get hit by THE drunk drivers they're married to." ?

Guest
Guest's picture

ha ha ha....you're right guest :)

Guest
hagemony's picture

ha ha ha...you're right guest :)

hagemony
Activity Score 335
dancamo's picture

soooo, they run their wives over when drunk?
thats what the message comes across like to me
don't get it?

dancamo
Activity Score 48
salford university
Chopper's picture

Just christian women?

Chopper
Activity Score 1015
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