ADVERTISING

Chevrolet

Endless Possibilities

Agency: McCann

Description

Chevrolet Spin is a huge success in Brazil. But after so many years inside the market, people got used to what the product delivers: more space. This created a new challenge for us: to sell the same feature, in a whole different way. We transformed some of pop culture’s icons into something never expected by adding a seventh element: a little twist to very known six-group of movies and television shows.

This professional campaign titled 'Endless Possibilities' was published in Brazil in April, 2018. It was created for the brand: Chevrolet, by ad agency: McCann. This Print medium campaign is related to the Automotive industry and contains 3 media assets. It was submitted almost 6 years ago.

Credits

Advertising Agency: WMcCann, São Paulo, Brazil
Creative Directors: Eric Sulzer, Fernando Penteado
Art Director: Leonardo Arcoverde
Copywriter: Augusto Meira

ADVERTISING

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