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Encounter, 3

Campaign
Agency Network: 
Published/Aired: 
April 2014
Chevrolet:  Encounter, 3

Description

Print advertisement created by Publicis, Brazil for Chevrolet, within the category: Automotive.

Caption

You don't know when you're about to start a family.
Chevrolet Spin with 7 seats. The ideal car for all families.

Advertising Agency: Publicis Salles Chemistri, Sao Paulo, Brazil
Executive Creative Director: Erik Vervroegen
Creative Directors: Hugo Rodrigues, Alessandro Cassulino, Antonio Correa
Art Directors: Eduardo Pastor, Felipe Drummond, Bastien Grisolet
Copywriters: Guilherme Nesti, Josh Parschauer
Art Buyer: Selma Momosse
Production: Rita Vilarim, Thiago Loureiro, Emerson Russo
Account Director: Marcos Vinicio Pizzetti
Account Manager: Daniella Martins
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Highest Rated

Karthik Ravi's picture

I think there is a typo, shouldn't it be "She ran to a bar" rather than "She ran a bar" ?
Despite that, nice to see long copy still being used.

Karthik Ravi
Activity Score 4
Creative Director at Goldfish creatives
damnson's picture

You could only convince me to read this, if you'd threaten me with a shotgun.

damnson
Activity Score 11517
Copywriter |

An axe murderer of ads.

kleenex's picture

I love the idea although it is a whole lot of copy to read.

kleenex
Activity Score 58667
Web Designer/Developer
adri10288's picture

Awesome concept, but TLDR.

adri10288
Activity Score 337
Copywriter at Zebra Studios
morse's picture

TLDR, but I didn't have to. Great idea.

morse
Activity Score 18121
Art Director |

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

Karthik Ravi's picture

I think there is a typo, shouldn't it be "She ran to a bar" rather than "She ran a bar" ?
Despite that, nice to see long copy still being used.

Karthik Ravi
Activity Score 4
Creative Director at Goldfish creatives
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