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Agency Network: 
Published/Aired: 
April 2009

Description

Print advertisement created by McCann, Ecuador for Chevrolet, within the category: Automotive.

Caption

Satellite roadside assistance.

Advertising Agency: Mccann Erickson, Quito, Ecuador
Creative Director: Diego Perdomo
Art Director: Juan Manuel Larco
Copywriter: Mario Freire
Photographer: Ramiro Salazar
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sebarestless's picture

much better than the car-recovery one

sebarestless
Activity Score 116
theanc's picture
theanc
Activity Score 2783
Art Director at NBS / Dentsu Aegis Network |

http://www.augustocorreia.com.br

TRICKY's picture

help will always come from the sky

"just commenting to gather points i love free drinks"

TRICKY
Activity Score 3794
Creative Director |

The man who stops advertising to save money is like the man who stops the clock to save time

bknowlden's picture

The best of the lot.

bknowlden
Activity Score 3647
Art Director |

--
brandon

www.brandonknowlden.com

short shorts's picture

Oh I get it... ChevyStar = god.

--
http://shortshorts.tumblr.com/

short shorts
Activity Score 109
Brooklyn, NY |

Spewing Sports Nonsense...
http://shortshorts.tumblr.com/

Guest's picture

i like

Guest
Ed Mintone's picture

this works nicely

Ed Mintone
Activity Score 585
Other
Guest's picture

está bueno, el mejor de los tres.
sería bueno que el texto no interviniera los cables, dejar los cables limpios y mas visibles.

Guest
Guest's picture

So I guess Chevy is admitting that you're going to have some mechanical issues if you drive their SUVs. This would never fly in the U.S. The other two are good.

Guest
Guest's picture

wats a suzuki grand vitara doing on chevy ad ( look at the wheels)

Guest
otto54's picture
otto54
Activity Score 381
Art Director |

----------------------------
Advertising pass, pasta remain...

Paul.C's picture

Buena y simple idea, buen trabajo

Paul.C
Activity Score 6
Copywriter at TEM Advertising
Guest's picture

Very nicely done.

I like the entire feeling generated by the tint of the ad it really adds to the feeling of a summer storm.

The play on help coming form the sky via on star is a nice touch. All in all very well done except for Suzuki logo on the wheels.

Guest
Guest's picture

Chevy don't even have SUV, so they replaced with Suzuki Grand Vitara.

Guest
Guest's picture

Simple y Bueno... Me gusta!!! Estoy de acuerdo con el comentario anterior, el texto debe ir en otro lado y asi los cables solos"""

Guest
louie_wang's picture

well done.

louie_wang
Activity Score 160
Art director in linksus,china /Central Artistic university
capywriter's picture

much better than previous one

capywriter
Activity Score 5512
Copywriter at Freelance
Guest's picture

Ven, que es copia, lo han de inscribir en el festival local, y han de ganar.
Felicitaciones!!!

Guest
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