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Bandages

Campaign
Agency Network: 
Published/Aired: 
April 2009
Chevrolet:  Bandages

Description

Print advertisement created by McCann, Ecuador for Chevrolet, within the category: Automotive.

Caption

Satellite medical assistance.

Advertising Agency: Mccann Erickson, Quito, Ecuador
Creative Director: Diego Perdomo
Art Director: Juan Manuel Larco
Copywriter: Mario Freire
Photographer: Ramiro Salazar
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Jon-Paul Mountford's picture

As a set these work quite well.
Slightly let down by the thief one, but overall get's the idea across, the product looks good and features huge in the ads.
Could have been overdone but the lighter touch suits the idea.

www.jpmountford.com

Jon-Paul Mountford
Activity Score 890
Photographer |

www.jpmountford.com

TRICKY's picture

idea is cuwwl

"just commenting to gather points i love free drinks"

TRICKY
Activity Score 3794
Creative Director |

The man who stops advertising to save money is like the man who stops the clock to save time

bknowlden's picture

I would expect more in the execution from McCann on this. The retouching is quite bad.

bknowlden
Activity Score 3647
Art Director |

--
brandon

www.brandonknowlden.com

Scam Detector's picture
Scam Detector
Activity Score 1048
General Manager
Jon-Paul Mountford's picture

Ouch !! that's a bit personall!

www.jpmountford.com

Jon-Paul Mountford
Activity Score 890
Photographer |

www.jpmountford.com

Scam Detector's picture

Yeah, sorry, that was too easy. :)

Btw, great portfolio you got there.

Scam Detector
Activity Score 1048
General Manager
Diego Jarrin's picture

gran aviso gran. felicitaciones.

Diego Jarrin
Activity Score 57
Chief Creative Officer at Episodio1
Guest's picture

Simple, I like it

Guest
Guest's picture

bad retouching, sorry guys.

Guest
otto54's picture
otto54
Activity Score 381
Art Director |

----------------------------
Advertising pass, pasta remain...

Guest's picture

YA HAY, LO SIENTO.

Guest
capywriter's picture

does the BBQ in same color and metallic look come standard with the Chevy, or is it optional? ;)

capywriter
Activity Score 5513
Copywriter at Freelance
javierfma's picture

Almost too literal, but great ad.

javierfma
Activity Score 62
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