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hero's picture

Funny. Maybe could have changed up the luck symbol...rabbit's foot, horseshoe, etc.

hero
Mihai's picture

I believe that the lucky charm is very well chosen. It's very transcultural

Mihai
popdistortion's picture

Nice photography. Very well done even though one slowly has seen enough of condoms and similar

popdistortion
Activity Score 1592
Guest's picture

i agree. the luck symbol is too monotoneus. but why sex act?arent they too many ad with sex acts?

Guest
Guest's picture

I think it's good that they used a clover in all the ads. First, it's green so it stands out. And second, repetition is good in advertising. It's only one tiny element, not the whole ad that's the same. I don't find it monotonous at all.

Why sex act? IT'S A CONDOM AD.

Guest
ALAA's picture

I agree with you....

ALAA
Activity Score 441
Art Director
Guest's picture

Looks like a pretentious fashion ad. Someone should mash this up with lucky brand jeans.

Guest
Ainadaliel's picture

I like the idea. But it would have been better if the others had good luck charms other than a four-leaf clover. Like, a horseshoe or something.

Ainadaliel
Activity Score 271
Copywriter
ophelia's picture

A condom is sooo much easier to find that a clover, a rabbits foot, or any other symbol of luck. i like the idea of not counting on luck, but visually, it doesnt make sense to be holding up these objects

ophelia
Will's picture

This is a french advert.
Is a rabbits foot a lucky symbol in France?

As for the horseshoe. A big hefty metal object in the above picture would imply violence not sex.

Is this supposed to be on a billboard, or to fit in to fashion magazines? If the latter it would explain the "glossy" look to the images.

Will
hammad's picture

wait wait wait... is this promoting homosexuality?

hammad
ivan's picture

If so, what's wrong with that?

ivan
Creative Director at Ads of the World
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