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Arm

Campaign
Agency Network: 
Published/Aired: 
July 2010

Description

Print advertisement created by Dentsu, Brazil for Ceata, within the category: Health.

Caption

Pain, we will find you. Ceata Acupuncture

Advertising Agency: Dentsu Latin America, Sao Paulo, Brazil
Vice President: Niki Tsuji
Executive Creative Directors: Felipe Cama, Alexandre Lucas
Creative Director: Felipe Cama, Alexandre Lucas
Copywriter: Gabriel Schmitt
Art Directors: Estefânio Holtz, Rodrigo Burdman
Illustrator: Vetor Zero
Print: Render
Advertiser: Äôs
Supervisor: Dr. Wu Tow Kwang
Account Manager: Tiago Lara
Planner: Flavia Faust
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Highest Rated

aRianna23's picture

It's great how they land the idea of pin-pointing the exact spot where the pain is, perfect image for the service it advertises, and the benefits for it's clients.

Could have worked more on the copy though...

aRianna23
Activity Score 281
Media Buyer at CultureSpan Marketing
sold's picture

this lines should be muscular fibres? look like vases sanguines
and i thought acupuncture works in the nervous system to hit the pain in organs, muscles, bones...
anyway, just a try

sold
Activity Score 3379
Copywriter
lynnholilin's picture

looks like licorice :-D

lynnholilin
Activity Score 118
Graphic Designer |

Lynn Ho
Decision Communications Pte Ltd
Advertising Agency Singapore
www.decisioncom.com

Geimima's picture

nice art

Geimima
Activity Score 824
Art Director at Trimedia Imaji |

life is a playground

Blashyrkh's picture

Nice visuals. Copy so so.

Blashyrkh
Activity Score 32890
Art Director
Hiperion's picture

sold, what the difference (physically) between muscular fibres and vases sanguines???
come on, guy :DDDDD

Hiperion
Activity Score 3138
Creative Director at zinkproject Valencia
Reality Check's picture

It's a glorious tangle of excess.

Reality Check
Activity Score 2539
rurorjuror's picture

uugh, scary. naturalistic.^)

rurorjuror
Activity Score 745
Art Director at Tough Slate Design, Kyiv, Ukraine |

http://coroflot.com/flashback62

talkingisfree's picture

I think it's a good idea that could be great but is quite bad realized and now is just ok.

talkingisfree
Activity Score 2712
Art Director
CUTIEPIE's picture

i laughed! I think i liked it! :D

CUTIEPIE
Activity Score 347
coquelicot-creative's picture

It's not the reality

coquelicot-creative
Activity Score 5
Creative Director at Tunisia
Dzsoi's picture

No, it's an ad.

Dzsoi
Activity Score 8559
Copywriter at Brightly
Ramezani's picture

nice visual.. i like

Ramezani
Activity Score 315
Art Director at Art Director
mikistefanoski's picture

creepy but i like it.

mikistefanoski
Activity Score 195
Graphic Designer at Saatchi & Saatchi
aRianna23's picture

It's great how they land the idea of pin-pointing the exact spot where the pain is, perfect image for the service it advertises, and the benefits for it's clients.

Could have worked more on the copy though...

aRianna23
Activity Score 281
Media Buyer at CultureSpan Marketing
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