Forest

Campaign
Agency Network: 
Published/Aired: 
March 2010
CEAT:  Forest

Description

Print advertisement created by Ogilvy, India for CEAT, within the category: Automotive.

Caption

CEAT suv radials, Takes the wild out of the wilderness.

Advertising Agency: Ogilvy & Mather, Mumbai, India
Creative Directors: Anup Chitnis, Abhijit Karandikar
Art Director: Parag Patil
Copywriter: Nitin Pradhan
Illustrators: Santoshi Ganguly, Ashis kumar Mukherjee
Photographer: Avadhut Hembade
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Highest Rated

Guest's picture

Exactly what i thought. I dont see how an adult will stop and read the copy. yes, artwork looks nice... reminds me of clay, but wont remember it while purchasing a tire.

Guest
Anonymous Author's picture

Solid campaign. I bet that lion would still tear you to shreds.

Anonymous Author
Activity Score 1541

Write a wise saying and your name will live forever – Anonymous.

http://www.anonymousauthor.co.nz
www.twitter.com/@anonauth

Prime83's picture

Different approach, good idea, nice artwork.

Prime83
Activity Score 489
Creative Director at Huella Publicidad
Guest's picture

Good art direction and approach. CUTE!!!

Guest
La Vita è bella's picture

i like it. good art.

La Vita è bella
Activity Score 48
Art Director at ogilvy mumbai
alexander_bickov's picture

Solid art work

alexander_bickov
Activity Score 3217
himanshu prabhakar's picture

Blasting art direction!!

himanshu prabhakar
Activity Score 469
Art Director at Discovery communications india pacific |

Himanshu Prabhakar

Sushi lover's picture

Some time the great art makes you forget about the product.

Sushi lover
Activity Score 899

Dream needs to be big!

Guest's picture

Exactly what i thought. I dont see how an adult will stop and read the copy. yes, artwork looks nice... reminds me of clay, but wont remember it while purchasing a tire.

Guest
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