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squirrely's picture

Nice art-work.

Activity Score 316
Graphic Designer
Uldis's picture

pIMP MY rIDE thing :D


Activity Score 17
Marketing Manager
addyhoch10's picture

this reminds me of this art piece called "phat car", unfortunately i don't remember the artist. i think he did more stuff like this. "fattening" every day life's objects.

Activity Score 2592
Art Director
whitespace's picture


Activity Score 1953
Creative Director
act's picture

yes this is a stolen idea taken from the "fat car" installation art piece done 2 years ago by Austrian artist Erwin Wurm in his first major show in San Francisco.

Activity Score 535
Art Director
addyhoch10's picture

erwin wurm! yeah, that's his name, thanks. but actually i think this car looks funnier than wurm's (maybe it's because this one hasn't been built for real)
i don't know if the whole idea is stolen, let's say this one is "inspired" by wurm's work. i like it anyway, great a d

Activity Score 2592
Art Director
d.schatz's picture

This is so Erwin Wurm, you right!

Activity Score 2
Graphic Designer
Capitalist's picture

I don't think they stole the idea, they might have taken Erwin Wurm techniques and applied an insight to make it work for this project. That's called borrowing not stealing. I love this campaign. Great job dudes...

Activity Score 132
Copywriter |

No idea's too bad...

nemesis's picture

awesome art direction... i want that car!

Activity Score 767
Creative Director
salamandos's picture

do sth. original, be the innovator, don't "borrow" from other artists

Activity Score 1947
Art Director
morukai13's picture

a very very briliant idea, nice campaign nice visual...

Activity Score 8
Art Director
artist's picture

This is another example of how advertising steals from the arts... sad, sad world. It doesn't even change the concept or enhance it or even turn it into parody. Just plain old plagiarism.

dmw000's picture

I agree! this is not a brilliant idea. this is just some art director going through an art book and shoe horning someone elses idea into a campaign without adding anything to it.. rather, it just dumbs it down. sad.

Activity Score 4
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