Description
Print advertisement created by BBDO, Canada for Canadian Paralympics Committee, within the category: Recreation, Leisure.
Executive Creative Director: Peter Ignazi, Carlos Moreno
Associate Creative Director / Art Director: Linda Carte
Associate Creative Director / Copywriter: Michael Clowater
Photographer: Mark Zibert
Digital Imaging / Retouching: Jano Kirijian
Managing Director: Lori Davison
Account Director: Rebecca Flaman
Check out the TV spot as well: http://adsoftheworld.com/media/tv/canadian_paralympic_committee_runnin...
Nice sentiment. Feels very familiar, but I guess that because the mechanics have been used many times before.
Reminds me of Nike human chain. It works well.
I really like this. Looks cool. Nice line.
@TrollusMaximus
http://www.behance.net/trollus_maximus
There's nothing new here but I think the image is so strong that it makes the ad great.
I just wish they did this kind of execution in other sport category. hm.
V. good.
Really like the tv spot.
Wordfruit Copywriting Blog // Wordfruit Copywriters -- Richard's profile
Strong and solid. Finally something worth praising.
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