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Agency Network: 
Published/Aired: 
June 2011

Description

Print advertisement created by BBDO, Canada for Canadian Paralympics Committee, within the category: Recreation, Leisure.

Caption

He doesn’t expect special treatment. Until he gets to the podium.

Advertising Agency: BBDO, Toronto, Canada
Executive Creative Director: Ian MacKellar
Creative Directors: Peter Ignazi, Carlos Moreno
Copywriter: Greg Buri
Art Director: Julie Nikolic
Group Account Director: Lori Davison
Photographer: Chris Woods
Head of Design: John Tisdall
Typographers: Julie Nikolic, John Tisdall
Retouching: Chris Woods
Studio: SGL
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Highest Rated

sukhdev's picture

i liked it.. great copy and visual but i dont know something is missing.

sukhdev
Activity Score 148
Graphic Designer at Sunshine communciation pvt. ltd
Ed Rapport's picture

I like the copy..

Ed Rapport
Activity Score 724
Copywriter at Bookshop Ads - Advertising Portfolio Workshop - Copywriting
ace85le's picture

Copy's alright. But somehow it lacks the x-factor.

ace85le
Activity Score 3935
Marketing Manager |

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www.scorchidentity.com

Brand Design | Logo Design | Brochure Design | Website Design | Branding Packages

bhuvneshwar.chd's picture

like all three.

bhuvneshwar.chd
Activity Score 989
Graphic Designer at artist, illustator, designer |

"If you are irritated by every rub, how will you be polished?"
— Rumi

kleenex's picture

I agree..

kleenex
Activity Score 53819
Web Designer/Developer
Glut's picture

good approach for difficult thing to communicate

Glut
Activity Score 3935
Public Relations at Glut. Ideas Boutique.
abdeLooK's picture

i agree, goog concept

abdeLooK
Activity Score 250
Graphic Designer at Lyon, France
Boxey's picture

Expected take.

Boxey
Activity Score 8879
Melaleuca In-House
sukhdev's picture

i liked it.. great copy and visual but i dont know something is missing.

sukhdev
Activity Score 148
Graphic Designer at Sunshine communciation pvt. ltd
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