Tasty treats and trusty trucks come together at the Canadian Food Truck Festival—which hosts over 100,000 people at four events across Canada each year. So, we cooked up a bold and bright poster campaign to bring this story to life, garnished with a pinch of visual trickery.
Print advertisement created by The&Partnership, Canada for Canadian Food Truck Festival, within the category: Recreation, Leisure.
Executive Creative Director: Ron Smrczek
Design Director: Kammy Ahuja
Copywriter: Chris Dow
Photographer / Retoucher: Vicky Lam / Westside Studio
Food Stylist: Katrina Johns
Photography Assistant: Rebecca Leach
CGI Artist: Brad Pickard
Client: Ben Freeman