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Agency Network: 
Published/Aired: 
February 2015
Canadian Fair Trade Network:  Sweater

Description

Print advertisement created by Rethink, Canada for Canadian Fair Trade Network, within the category: Public Interest, NGO.

Caption

The label doesn't tell the whole story.
It's time for change. Buying fairtrade ensures workers are being compensated fairly and not exposed to unsafe working conditions.

Advertising Agency: Rethink, Canada
Creative Directors: Ian Grais, Chris Staples
Art Director: Leia Rogers
Copywriters: Arrabelle Stravoff, Danielle Haythorne
Print Producers: Cary Emley, Sue Wilkinson
Photographer: Clinton Hussey
Studio Artist / Typographer: Jonathon Cesar
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Highest Rated

Arkadiusz's picture

Nice concept, even if it's not very touching.

Arkadiusz
Activity Score 1275
Other at Agencja Reklamowa Anny Turkiewicz / Anna Turkiewicz Advertising Agency |

Anna Turkiewicz Advertising Agency
imagination powered by knowledge

Ogilvi Himself's picture

Looks like a tie

Ogilvi Himself
Activity Score 477
Copywriter |

Молчать и слушать!

kleenex's picture

I like the concept.

kleenex
Activity Score 58797
Web Designer/Developer
Pete R.'s picture

Cool art.

Pete R.
Activity Score 3412
Illustrator
elmarianchi's picture

superb.... though you could lose the "the label doesn't tell the whole story" bit

elmarianchi
Activity Score 1253
Copywriter |

it's OK to have an opinion

bobafett's picture

Nice set of ads

bobafett
Activity Score 2322
Chief Creative Officer
damnson's picture

Very nice.

damnson
Activity Score 11517
Copywriter |

An axe murderer of ads.

Arkadiusz's picture

Nice concept, even if it's not very touching.

Arkadiusz
Activity Score 1275
Other at Agencja Reklamowa Anny Turkiewicz / Anna Turkiewicz Advertising Agency |

Anna Turkiewicz Advertising Agency
imagination powered by knowledge

morse's picture

Great work.

morse
Activity Score 18159
Art Director |

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