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Fish

Campaign
Agency Network: 
Published/Aired: 
March 2008

Description

Print advertisement created by Handsome, China for Caisi Bookstore, within the category: Retail Services.

Caption

Swimming fishes leap freely across the vast sea. So will your thoughts.

Advertising Agency: Handsome Creative, Shanghai, China
Creative Director / Art Director / Copywriter / Photographer: Handsome Wong
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sonucoues2002's picture

this one is nice
clean ad

sonucoues2002
Activity Score 804
visualizer
iT-iS-i's picture

Brain numbing, ugly shit.

Add insult to injury then burn the candle at both ends.

iT-iS-i
Activity Score 1721
Copywriter |

:: Put your ears against the ground so i can walk over what you heard::

j2mango's picture

how handsome you are?

j2mango
Activity Score 534
Other
talay's picture

zen...

talay
Activity Score 266
mgemini creative works / istanbul
sumsum's picture

nice and clean. probably nice line in chinese as well.

sumsum
Activity Score 613
copywriter
puppiepoppy's picture

The most confident chinese creative in the market. He'll call himself Handsome.

puppiepoppy
Activity Score 1634
Creative Director |

www.michaelwongcc.com

ukyoxin's picture

Done:
http://designarchives.aiga.org/entry.cfm/eid_170

The lines come from a Zen poem. It usually refers an open space (vast sea, open sky) where you can apply your talent. It works for the audience, but off target as copy for a bookstore.

ukyoxin
Activity Score 4
Art Director
niru1984's picture

Sweet and poetic. This will connect very well with book lovers...

niru1984
Activity Score 54
Copywriter at Brand Portrait
sooraj's picture

SPEAKING ABOUT POETRY IN ADVERTISING...VERY LESS ADS MAKE YOU FALL IN LOVE WITH THEM.... WAT CAN I SAY I LOVE IT

sooraj
Activity Score 14
bangalore
xhchenz's picture

works well for someone who understands the sentence, but it is not very too impressive, I probably will forget I saw this before in few hours time after I close my browser.

xhchenz
Activity Score 19
Malaysia
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