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The Supermarket

Campaign
Agency Network: 
Published/Aired: 
May 2017
Cadillac: The Supermarket

Description

Most people drive on autopilot. It makes them drift. These ads illustrate the thoughts of a person drifting while driving to show why humans need Lane Departure Warning.

Print advertisement created by Saatchi & Saatchi, United Arab Emirates for Cadillac, within the category: Automotive.

Advertising Agency: Saatchi & Saatchi, Dubai, United Arab Emirates
Chief Creative Officer: Komal Bedi Sohal
Associate Creative Directors: Samer Zouehid, Luis Gatti
Art Director: Hana Kawalit
Retouchers: Flavio Hargreaves Costa, Manirajan Jesoudass
Studio: Illuminata
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