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brain123's picture

Nothing new. 2 years ago JEEP did something like this with a MUCH BETTER art direction.

http://adsoftheworld.com/media/print/jeep_wrangler_unlimited_blue

brain123
Activity Score 830
Creative Director at Crea DRAFTFCB
Rekker's picture

no... no hard one...

Rekker
Activity Score 123
creative |

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rocketman's picture

not bad for a shoe catalogue, not very exciting as an ad.

rocketman
Activity Score 385
Creative Director at jwt / glue
capywriter's picture

I like it, especially because in this one nothing is added to the shoes... like insect legs for example...

capywriter
Activity Score 5513
Copywriter at Freelance
panasit's picture

I like it until brain123 say Jeep did it before.

panasit
Activity Score 687

-Tung
--good idea is enemy of great idea

Dalbir Singh's picture

Done by Havianas as well. However the line 'almost too rare to wear' is a nice one that could lead to more original executions.

Dalbir
www.AdOfDaMonth.com

Dalbir Singh
Activity Score 552
Creative Director |

Dalbir
www.FaceBook.com/KissFilms

Kateter's picture

not to mention Crispin Bogusky's work for some bicycle shoes. exactly the same idea: shoes make butterfly.

Kateter
Activity Score 2029
Copywriter
Rekker's picture

come on guys, this comes from a student's book or something similar...
and it's so early 90's

Rekker
Activity Score 123
creative |

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Mr.Top's picture

DONE... nice shoes though.

Mr.Top
Activity Score 728
M´AD MAX's picture

just dont do it

M´AD MAX
Activity Score 195
Copywriter
adaddiction's picture

CP+B did it using helmets. The insect or animal charts have been done many, many times.

adaddiction
Activity Score 38
primo_susto's picture

are those nike's?

primo_susto
Activity Score 440
Graphic Designer
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